Google Returning Searches For Adult Terms With Non-Adult Results & It May Impact Domain Values
According to a pretty interesting article over at xBiz.com “several seemingly “adult” search terms have recently become dominated by mainstream sites as the Google algorithm now ranks non-adult content sites on the first page for keywords that were historically considered to be profitable adult traffic sources.”
“A search for terms like “lesbian,” “Ron Jeremy,” “C*nt” and many others in Google now reveals page one listings for several gay rights groups, mainstream movie credits and other mainstream content. ”
“What impact will this change have on adult site SEO, traffic patterns, domain values and profitability for adult webmasters?”
“It’s no secret that Google dislikes adult content and has made moves in the past, present —and will again in the future, to sanitize the Internet for people whether search users want porn or not,” said Mitch of BurningAngel.com.
“Now as Google appears to be recharacterizing many adult terms, the SEO window of opportunity appears to be shrinking even tighter for paysite owners.”
“Nicot, a well- known SEO webmaster is quoted as saying:
“Generally, terms that would get a lot of porn results, based on what the searcher actually wants, have suddenly started going mainstream, even if only five percent of those searchers are looking for mainstream sites. That’s very important because it means Google isn’t only looking at what the searcher is looking for (based on bounce and time on site), but also blatantly filtering out porn from terms like ‘c*nt’ to show mainstream content instead.”
“Based on that sort of reasoning, some now question the potential impact that these changes will have on Domainers and domain prices.”
“If for example “lesbian” is now essentially a term used to find gay rights nonprofit sites and hardcore fans are now having to type “lesbian porn” into their browser to find what they are actually looking for, the twoword domains like Lesbianporn.com or PussyVideos.com may have their values assessed much more closely to the primary single keyword domain values for Lesbian.com or Pussy.com, which would represent a very significant shift in the way domains are appraised by sellers or valued by buyers.”"