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TheDomains.com

Aura Capital Spends Over $133K On Two .Com.Au Domain Names Last Week & One Was A Drop

April 15, 2012 by Michael Berkens

According to a story just published in  smartcompany.com.au, Aura Capital described as a “private equity firm” spend over $133K last week in purchasing two .Com.Au domain name

Aura paid over $133,000 for the homeloan.com.au” and $33,000 for homeloancalculator.com.au

Homeloancalculator.com.au, was a drop domain name, and according to the story is the “second-highest price ever paid for a URL (.com.au) bought after a name lapse.

“Aura Capital director Calvin Ng told SmartCompany both purchases were “purely opportunistic”, although the business does have investments in home loan companies and services.

“We haven’t determined the exact strategy for these yet, it’s opportunistic,” he says. “The guy who owned the calculator URL had let it lapse, and so we just snapped it up.”

The story also chats about old .com.au domain name sales.

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Filed Under: Domain Sales

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

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Comments

  1. Josh says

    April 15, 2012 at 9:44 pm

    Quite the price realized for a com.au on a drop, almost makes you think that who is bidding dictates how high it goes hhhmmm

  2. Seb says

    April 15, 2012 at 9:47 pm

    Wow, wouldn’t expect such a price for .au domains

  3. TBC says

    April 15, 2012 at 10:22 pm

    I can tell you without a doubt that $133,000 is not the most OFFERED for a previous drop.

  4. BullS says

    April 15, 2012 at 11:38 pm

    Things happening in downUnder

  5. Small Business says

    April 16, 2012 at 1:02 am

    There are many active domainers in Australia (jncluding myself) although it is hard when half the population do not even know what a domain is and the need for and Abn plus the love affair with facebook ….

  6. GenericGene says

    April 16, 2012 at 4:38 am

    It’s Only The Start Of The .com.au Domain Boom I Think –

  7. Robert Clineee says

    April 16, 2012 at 11:03 am

    Values of

    .Co

    have just gone through the roof.

  8. MobileWallet.net says

    April 16, 2012 at 2:52 pm

    .co.nz domains will be the next big boooom!

  9. JamesD says

    April 16, 2012 at 4:33 pm

    I see Robert C’s just woken up from another dream.

  10. Robert Clineee says

    April 16, 2012 at 6:37 pm

    Boom cha ga boom cha ga cha ga cha ga boom cha ga

  11. 3D is my life, is it yours too says

    April 16, 2012 at 6:49 pm

    Cline, I see the whois contact info on the 3L .co name you claimed to have sold last week actually was updated. Nice sale, ole buddy. Was the price really $5k?

    You might be half nuts, but you really seem to be able to sell those .co’s.

  12. Robert Clineee says

    April 16, 2012 at 7:50 pm

    just think about it. It doesn’t take a rocket scientist to see the tremendous value in

    .Co

    if homeloan.com.au is going for $133,000.00

    then just imagine, just imagine what

    homeloan.co must be worth.

    better yet should be worth.

    I’d say it is worth at least 10x given the global recognizable respected nature of .Co

  13. 3D is my life, is it yours too says

    April 16, 2012 at 7:58 pm

    Let’s not go crazy here, Cline. It’s doesn’t have “global recognizable respected nature” yet. Will it ever, who knows. But, it has been marketed with that slogan since it was first launched. How could it have acquired those characteristics right from the gate. Just chill a bit, boss.

  14. Robert Clineee says

    April 16, 2012 at 8:04 pm

    .Co

    has been a class act from day 1.

    And it doesn’t just sit on its laurels.

    I am sure the powers of Calle, Lori and the .Co registry is hard at work marketing and growing the incredible first class domain space.

    All hale to your new King

    .Co

  15. Small Business says

    April 17, 2012 at 2:00 am

    Amazing how .com.au thread migrated to south columbian extension thread ??

  16. Josh says

    April 17, 2012 at 7:13 am

    Desperation

  17. Robert Cline says

    April 17, 2012 at 11:29 am

    Desperately in love ?


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