If A Big Co Goes To This Extent To Get A TM They Would Do The Same To Get A Domain: The Story Of Apple & The TM For iPad
Gizmodo.com wrote a post the other day entitled: “” This Is How Apple Swindled the iPad Trademark”
Beyond being an interesting read about Apple and the iPad trademark it should serve as a lesson to all domainers as to the extend a large company will go to disguise itself to acquire a prime piece of IP property, be it a trademark or a domain name for penny’s on the dollar
Of course this tactic by large corporations to use dummy corps and third party corporations to acquire valuable assets for pennies on the dollar goes back much further than the Internet or the acquisition of IP assets
Back when Disney decided to build Walt Disney World in Orlando they purchased most of the land that would eventually comprise Disney World Florida, and its associated Parks and hotels, but famously using various dummy corporations to keep the acquisition costs low.
As a domain holder, unless you assume the person/company expressing interest in acquiring your domain name is in fact the best and highest user for the domain and price it accordingly you’re going to leave a lot of money on the table.
Its further proof that you have to price your domains as if it was being sort after by the highest and best user of the domain, and not by whom the buyer represents they are.
Its a great cautionary tale and will give you quite an education to see how “Big Business” operates.