USA Today: Super Bowl Commercials: Dogs Win!!!

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According to the USA Today Ad Meter, the race for the Super Bowl Ad race was won by the Dogs.

The top three rated ads all featured dogs.

The Doritos commercial where the big Dog bribes the cat owner was the top rated rate.

The Volkswagen ad where the overweight Dog gets fit took second and the Sketchers ad where the Boston Terrier in Dog in sneakers wins the greyhound race finished third.

The rescue dog in the Bud Light that worked tirelessly to supply a thirsty crowd with beer finished 6th.

In 4th place was the Doritos commercial where the Baby grabs the bag of Doritos sling shot style, the M&M/Mars with the ‘Naked” Brown M&M was 5th.

The Godaddy commercials escaped the bottom 5, but were down towards the bottom on the list.

For the record The .Co commercial was ranked lower than the Godaddy.com cloud commercial.

You can see all the results of the USA Today Ad Meter Here

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

Comments

  2. BrianWick says

    Kevin –
    Maybe they should have used elephants 🙂

    All said – it is just a reminder of how much the internet is still in its infancy – and the garbage folks are desparate to be sold

  3. Robert Cline says

    You have to understand the target demographics. 110,000,000 watching superbowl includes stay home moms and grandmas. But there are 5,000,000 in their 20s and 30s that are on the cutting edge of technology that like edgy, cutting edge, showing a bit of skin.

    Yeah dogs and puppies win with moms and grandmas but they’re not the ones starting new transformative companies.

  4. Vlad Klad says

    My grandma just got 10 million in venture capital for a new transformative company she’s starting. Now granted, while she likes a bit of skin, she saw the .Co commercial, she said, “Dot Co? More like Dot Suck!” Seriously. You can’t make up stuff like that. Then she got the turkey out of the oven and we all had a delicious dinner.

  5. Not the Real Bob Cline but wish I were says

    Boner factor was higher on this year’s .CO ad as compared to last year’s Joan Rivers erection rejection offering.

    Congrats to .CO and Robert Cline.

  7. Robert Clinee says

    Success begets Success.

    Receiving some big offers today.

    I expect a few of these sell in the multiple $x,xxx range.

    .Co

    is only getting stronger, day by day.

    the more registration that Calle and team gets, the money they will have to really market

    .Co

    I predict, .Co will be viewed synonymously with .com and then people will prefer it because of the bandwidth it saves on websites and the speed with which you can get to .Co sites.

    In this day and age where a single character less may mean the difference between $1Million domain and $10 domain.

  9. Not the Real Bob Cline but wish I were says

    Right on, tell em, Commander Cline.

    Butt shot of .CO girl on the Internet version of the ad should yield a million new registrations.