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Online Shopping Is Up Big This Shopping Season According to comScore, IBM & Buy.com

Posted on November 26, 2011
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Three reports out today indicate that online shopping is up big so far this holiday season.

comScore (NASDAQ : SCOR), reported that holiday sales season-to-date, are $9.7 billion 14% increase versus the corresponding days last year which was $8.4 Billion in sales during the same time frame.

“The official comScore 2011 holiday season forecast is that online retail spending for the November – December period will reach $37.6 billion, representing a 15%t gain versus year ago. ”

“This strong growth rate represents an improvement compared to last season’s 12% increase.”

“Due to the strength leading up to and during the holiday season-to-date, comScore’s statistical models are forecasting that U.S. retail e-commerce spending will grow at a rate of 15 percent versus last year,” added Fulgoni. “These projected growth rates reflect the significant channel shift we’re witnessing from offline retail as an increasing number of consumers rely on the online channel for initial browsing, price comparisons and completing transactions. With this continued momentum, comScore anticipates nearly $38 billion in online consumer spending during the November and December time period.”

Yesterday IBM also released figures on online shopping.

According to IBM, “U.S. shoppers took advantage of early sales this holiday driving a 39.3% increase in online Thanksgiving day spending while setting the stage for 24.3% online growth on Black Friday compared to the same period last year.

Some more findings from IBM:

“Mobile traffic increased to 14.3 percent on Black Friday 2011 compared to 5.6 percent in 2010.”

“Sales on mobile devices surged to 9.8 percent from 3.2 percent year over year”

IBM Coremetrics  tracks more than a million transactions a day, analyzing terabytes of raw data from 500 retailers nationwide. ”

Buy.com says its sales were up double digits as well.

“Buy.com today reported sales over the last two days grew by double digits year-over-year (as of 8 p.m. PST on Friday, Nov. 25).

 

15 thoughts on “Online Shopping Is Up Big This Shopping Season According to comScore, IBM & Buy.com”

  1. Amr says:
    November 26, 2011 at 6:12 pm

    Great News, I own shopping.me

  2. BeachMarket.com says:
    November 26, 2011 at 10:26 pm

    BeachMarket dot com took in $360,000 in online sales over the weekend, up 34% versus last year.

  3. Kevin Davis says:
    November 27, 2011 at 2:31 am

    Have you seen the Mobile Shopping Walls with QR Codes.That could be huge.

  4. M. Menius says:
    November 27, 2011 at 2:58 am

    Black Friday sales reported to be 18% greater this year than same day 2010.

  5. Muli says:
    November 27, 2011 at 4:46 am

    Creating any discount with large code within the store could be great promotional idea, I hope domains will be sold cheap too.

  6. Carlos Wuest says:
    November 27, 2011 at 5:24 am

    Giving the reason for Rick Schwartz in 2012 will be the historic year.

  7. Meyer says:
    November 27, 2011 at 12:19 pm

    “BeachMarket dot com took in $360,000 in online sales over the weekend, up 34% versus last year.”

    That is pretty good from a sedo ppc page. I guess this guy is a seo player.

  8. Tom G says:
    November 27, 2011 at 8:49 pm

    I’ll bet that blackfriday.deals would be a good domain to have when new tlds arrive.

  9. kevin says:
    November 28, 2011 at 6:24 am

    this holiday season is great, i always do online shopping for saving time & money, we wanna buy cheap, designer and luxury product at best price but all branded product are expensive in shop. So, online stores offer all branded products in best price.

  10. Louise says:
    November 29, 2011 at 2:05 am

    @ Kevin Davis, “Have you seen the Mobile Shopping Walls with QR Codes.That could be huge.” Did you say, QR Code? The mobile world is going to need qr readers. That is what I am aiming to supply with QRReader.org, another losing domain by a future trend investor.

  11. shekhzz says:
    December 2, 2011 at 6:01 am

    hey, It’s a wonderful post, I really appreciate this kind of posting… 🙂

  12. sohel says:
    December 6, 2011 at 8:36 am

    This is a wonderful news for businessman because they earn lot of money.
    Online buyer also save more time

  13. kurti says:
    September 13, 2012 at 8:23 am

    this holiday season is back, i always find great deals while shopping online during this season. Just 1 day patience for delivery and we get to save huge load on our pocket. online stores have great discounts to offer.

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