Neustar: “The .Com Era Is Ending”
When the ad copy came in from Neustar’s new site dedicated to the new gTLD launch we couldn’t notice the statement on the site:
“The .Com Era Is Ending”
Neustar is a publicly traded company with a market cap of $1.7 Billion dollars, that provides the back end for many extensions including .Co & .Biz and is expected to be a big player in the new gTLD space and is part of our domain name parking index
They just launched a site for to promote the new gTLD’s services at Dotyou.biz
“”Welcome to dotYOU!”
“The Internet is now shifting to the right of the DOT.” ( I love that statement)
“Are you ready for this change? Are you ready to make the right decision on a Top-Level Domain (TLD) for your organization?”
“Whether you are a CMO, a domainer, a chief digital officer, a member of any large organization, or legal counsel, this site will help advise and provide answers to your questions around TLDs. dotYOU will provide you with commentary on the implications of TLDs, what they can offer to an organization, and information about the process of applying and ultimately managing a TLD.”
While I think the new gTLD space is going to present all with an open mind an expanded opportunity to make money in domains, Its a pretty bold statement to say the .com era is over.
Yet if up to now the Internet domain space has been dominated 95% by .com’s that is certainly going to shrink as alternatives expand in the coming years.
Again think of it as an expansion of a market which presents new opportunities rather than as a threat to what you currently own, although if you currently own crap its about to get even crappier
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.Co is on the ascendency.
.com is in the descendency
and are you preparing or prepared for
the right of the dot age
i hope many people will panic and drop their dot coms so i could snap the valuable ones
Self-serving marketing message from Neustar, of course…
I can see .com market share declining marginally, globally – and, barely at all in the US market, where its the defacto ccTLD.
I really can’t see the new TLD’s amounting to all that much across the board – maybe in niches (like .XXX), or in some corporate brand management – but, not as a new business go-to internet presence…
The economy is having a far greater (temporary) impact on .com values than the new TLD’s ever will, imo.
Wait…
…Isn’t Neustar the Registry that won’t allow you to register any domain that offends against the ‘Seven Deadly Sins’ in its .us extension? (ie seven ‘offensive’ words that they deem to be unacceptable).
“…Neustar……is expected to be a big player in the new gTLD space….”
Neustar once reached into my account at GoDaddy, and simply took back the domain, iTITS.us, that I had registered….They didn’t even discuss it with me…I only found out the reason they ‘stole’ it back when I called them to enquire about why they had taken it…
How is their attitude re domains using any of their ‘Seven Deadly Sins’ terms going to work in the new TLD space??
I’m not rocket scientist but, I think, it is obvious we are witnessing the start of the end of .com.
Hooooaaa! .co here we come…
Non-sense, non-sense, non-sense… Does this company even know what the ctrl+enter button does? Maybe, just maybe if they invest $20trillion in marketing it may work, until then all they can do is let crap leak from their mouths…
Here is a large community college using even a four letter
LLLL.Co
http://www.lcce.co/
This is why .Co is on the rise.
The huge early adoption around the world is quite amazing.
all the traffic is going to the dot com version-they could have bought the dot com version …
Feel sorry for the students graduating from that college esp in the Marketing class.
@ Robert
There are tens of thousands of new websites launched per day on .COM
You know .CO adoption is very slow when you feel the need to point out individual sites.
.CO is a blip on the radar screen compared to .COM
Brad
Ethnocentrism
this is an important word that many on this board
need to be schooled heavily in.
Can someone explain what this means ?
This will perhaps explain why
“The .com era is at its end”
Incidently
the .com version of
http://www.lcce.co/
is a stupid parked page.
This is a case of the community college saying
No to .com and saying we prefer .Co over .com
They certainly could have acquired the .com version for $200
but said we want and need the .Co name.
When investing
you want to invest in an industry
that is quickly doubling and quadripling.
You do not want to invest in a real estate where it is not likely to double or quadriple
This is the case with .com
.com is stale and has plateaued out
Ask yourself this question.
Is .Co or .com more likely to double ?
checkmate.
USA NTIA has a new web-site – Looks like .COM will be Obama’s and .NET
.CO will be more popular than .com because it is cheaper to own and .CO is a NEW TECH for all mobile gadgets…
.anything will be like pigeon shits, because it is confusing with millions of branding .longtail gTLD…
Registrars need to make more money and so does ICANN and the only way to do this is to add more domain name extensions. They do not give a rats a** about the financial burden and legal problems for businesses that want to protect there brand and their mark. Does anyone here remember the altenate registry some years back with dot golf, dot santa, etc? Remember what happen? It ended. Imho, dot com will always be king and everyone wants to be dot com and dot com will continue to be king and will continue to be the most valuable.
Neustar: “The .Com Era Is Ending”
========
People seem to have short memories. Neustar was largely “Manufactured” by the Washington DC – Lockheed-Martin – ICANN – IANA crowd.
It is interesting to trace ALL of the history of Neustar. They had very little DNS experience and very little involvement in what some may have called The.Internet.Community. Neustar had interesting players emerge as “consultants”. ICANN gave them 2 years to get up to speed as a new “Registry” while others were distracted being Registrars.
Eventually, the .US card (contract) was moved to Neustar WITHOUT ICANN.
As people predicted in the late 1990s, Washington DC created the Rental.CAR Airport Model with THREE 900 lb gorillas as Registries. Some view that as “enough competition”. Now it becomes a revolving game where the low-hanging fruit is passed between the BIG THREE.
Will a FOURTH “manufactured” Registry emerge ?
As with Hertz, Avis and National, another may emerge. Note, Enterprise is private and larger.
The smart money is now looking at RE-BIDs (not new TLDs) and at /8 IPv4 Address Space. Without routable Address Space, you do not exist. You have to exist to be a player.
USA NTIA’s new web-site shows they plan to help “manufacture” and pick the players (and winners), just like CASINO licenses.
rarely is there opportunity without threat
“Again think of it as an expansion of a market which presents new opportunities rather than as a threat to what you currently own”
=====
If you do not have “your domains” in hand, secured with a Digital Wallet, recognized network-wide as “owned” then you likely own FIAT Domains.
As with FIAT Currency – Your domains are “owned” because large central authorities (governments with guns?) say that is the case.
In the future, courts may require you present your USB Drive/Wallet to prove you have the KEYS to control your Digital Wallet with domains you really own.
You hold them in your hot little hands.