.Co Land Rush Auctions Ring Up Another $500K In Sales
The .Co registry just released another round of results from the Land Rush domain name auctions totaling $480K in sales.
The top sale as we reported yesterday was mesothelioma.co which set a Land Rush Auction record of $76,000.
Despite most domainers believing that Slots.co would easily sell for more money than Denver.co (see the poll results on the right), Denver.co in fact fetched $50K while Slots.co ended at $41K.
Insure.co sold for $60K compared to the $16 Million QuinStreet bought Insure.com for.
I’m told there are approximately 200 land rush auction still running.
Once again these are only the results reported by the registry and not list of every land rush auction.
Here is the list:
| mesothelioma.co | $76,000 |
| Insure.co | $60,000 |
| Denver.co | $50,001 |
| Slots.co | $41,000 |
| pokerstar.co | $22,500 |
| shirts.co | $17,000 |
| flix.co | $13,750 |
| forsalebyowner.co | $13,600 |
| docs.co | $13,000 |
| iporn.co | $11,500 |
| kiwi.co | $8,600 |
| mar.co | $8,600 |
| Rakeback.co | $8,550 |
| newcars.co | $8,000 |
| lastminute.co | $7,877 |
| divorcelawyer.co | $7,160 |
| socialsecuritydisability.co | $6,900 |
| jogos.co | $6,600 |
| landforsale.co | $6,400 |
| sem.co | $6,300 |
| wing.co | $6,002 |
| plumber.co | $5,900 |
| Swingers.co | $5,700 |
| arearugs.co | $4,800 |
| londonjobs.co | $4,600 |
| kohis.co | $4,200 |
| emailmarketing.co | $4,100 |
| ohio.co | $4,100 |
| 1688.co | $4,099 |
| gaming.co | $3,700 |
| Puppies.co | $3,600 |
| limo.co | $3,250 |
| sigma.co | $3,100 |
| neem.co | $2,800 |
| dui.co | $2,791 |
| led.co | $2,700 |
| anuncios.co | $2,700 |
| lucky.co | $2,700 |
| pestcontrol.co | $2,650 |
| con.co | $2,600 |
| trivia.co | $2,549 |
| oneill.co | $2,250 |
| palmbeach.co | $2,200 |
| immo.co | $2,000 |
| $478,429 |

I just hope the registry is smart and puts those funds back into the business to market .CO more as in national TV ads, and such. Especially since I think .CO can have like 20 million domain names in the next 5 years.
“Most importantly, people conveniently overlook one thing: it is the registry that is raking in the money here through the landrush sales, and not individual investors.
There are not many players that will level with the casino.”
Good point Kate, the registry has taken the place of the domainer and the domainer has taken the place of the end user…or end loser for the vast majority of domains sold at landrush prices. House (neustar) wins.
.Biz anyone ?
Gazzip
Neustar is only providing the backend so I don’t think that they are making any portion of the premium paid at the land rush auction, they make the same per name for backend whether the domain is registered for $30 or auctioned for $75K.
The money is goes to the company running the .Co registry, the one that my nominee for the domainer of the year, Juan Calle runs.
I think Juan Calle is smart and young enough to really expand .CO out to the maximun. I think he will ramp this up with advertising and we will see some cool TV ads in the near future too I believe.
If you think about it, .CO is the natural alternative and the only real challenger to the .COM
Out goes the old, in comes the new .CO
I also think Juan Calle will double up efforts with the money the registry has garnered. I don’t think he is the foolish type to weal away the money. I think he will re-invest back into the .CO domain space to really expand it out to 30 million registrations.
I believe someone is wishful thinking.
Time will tell of the .co era but it is deffinately picking up a lot of hype.
a11.co, stumble.co, mysavings.co, businessinc.co.
Can’t wait to see what the future tells.
I just hope the registry is smart and puts those funds back into the business to market .CO more as in national TV ads, and such. Especially since I think .CO can have like 20 million domain names in the next 5 years.
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LOL. They’re already laying the groundwork to employ the “THE EXTENSION FAILED BECAUSE THE REGISTRY FAILED TO PROMOTE IT!” excuse as was so standard in, well, every other failed extension.
Here’s a hint, Robbie.
Extensions succeed in the ‘domainer resale0 sense not because of promotion by domain name registries. They succeed when they’re adopted en-masse by end users, developed by same and marketed with their own marketing dollars (and not domainer-psuedo-development, either)
In time, the .co extension will be as follows.
89% domainer squatted out, with lame, meaningless template or adsense based development
10% Columbia
1% clueless small scale end-users who really thought it was a viable alternative to .com
And when that happens and you can’t sell your keywords on namepros for the cost of renewal, you will say the reason this happened was because the registry didn’t promote the extension enough, or, that while now things are dim, tomorrow is a better day.
Book it.
Ls Morgan, you trying save the world. Why don’t you take a look at this site: http://www.developed.co
plus these sites:
http://www.nbc.co/ You will see it does not redirect but its own site.
http://www.mjs.co/
http://www.kro.co/
http://www.qi2.co/
http://www.cpn.co/
http://www.hfw.co/
http://jco.co/
http://emc.co/
http://tez.co/
http://xch.co/
http://ivp.co/
http://nwc.co/
http://chd.co/
http://ner.co/
http://app.co/
before you get imprisoned by the .CO police and authorities for offenses against humanity, falsifying, for trying to disseminate your conning art of typosqatting, adsense.
And stop stalking me and posting after me wherever I post. Do not post, unless it is to confess for your domain sins and complete catharsis of your illegal domain activities.
LOL, Robert Cline…
So, the NBC.co that is it’s “own site” is simply a scraped version of their main .com site. If you weren’t an idiot domainer, you’d probably be able to figure this out on your own, but I’m a benevolent chap, so I’ll hold your hand and walk you down the garden path.
Go to nbc.co, then “View Page Source”. That will pop up a little window, full of strange techy looking strings of words and characters you absolutely don’t understand… but that’s OK, because you will understand the next part. In that same window, click “find”, then in the find box, type in “nbc.com” and see how many times that term registers in the code architecture of the scraper page.
Here’s a hint: the outcome of this little exercise, as has been the case with the entirety of our little debate thusfar, resolves itself with Robert Cline looking pretty damn stupid.
Anyway, just wondering, Robert Cline, if you’re willing to step up and make that bet? On my typosquatting or the collective market cap of publicly traded companies using .co as their primary web presence after, say, two years time?
Or are you still a coward who talks a lot of empty hot air, but is unwilling to back any of it up? Because I’m here, now, calling you both dumb and a liar. Assuredly, if you had any faith in your own words, you’d be willing to wager- and escrow- with any established industry participant.
Ls, you are not only a connoisseur of all the negative aspects but now you want to engage in illegal gambling activity. I have made note of all your posts pushing people to bet money and am going to report you to the authorities.
I now understand your intense jealousy for the .CO s. Because it is not for people like you engaged in trying to rig the system. .CO s are for legitimate developers, businesses, companies, communities, and corporations.
Ls you are in big trouble. I will give you one last chance to repent here online by tomorrow morning.
Time for a history lesson
http://domainnamewire.com/2010/02/26/the-lifecyle-of-a-top-level-domain-fanboy/
@Kate: Lol, Andrew nailed it.
Let me know when we enter phase 5 so I can get some popcorn ready.
Just to add a bit of oil to the fire:
Two interesting links on Google’s indexing of .cos that will be of interest to both proponents and skeptics of the extension:
http://www.v7n.com/forums/google-forum/205473-co-domains-being-indexed-google.html
And type in “site:.co” into your search bar for a much more comprehensive list of developed .co sites.
Chris,
Of course mesothelium is a “useful” word but not to the extent of “mesothelioma” and in no way are these “twins”. The accuracy of your definition doesn’t change this. From a legal perspective and monetary, mesothelioma is far far far above the other. I can see someone paying $76000 for mesothelioma but maybe $5000 for mesothelium. Just check out Google results for both terms and you’ll see my point.
“Neustar is only providing the backend so I don’t think that they are making any portion of the premium paid at the land rush auction”
Oh, so Neustar is technically just a service provider rather than a full partner per se
Thanks