According to MediaPost.com "U.S. Bank has launched its most extensive brand-building campaign to date around the phrase, "The Power of Possible" including TV, radio and newspaper ads, as well as social media engagement and other digital pieces. The domain name ThePowerofPossible.com is owned by another big company StatOil.com, which is represented by CSC. "Statoil is an international energy … [Read more...]
Com Laude published its 3rd Report “Gazetteer of Domain Names”
Corporate domain name brand protection company and registrar, Com Laude published its third Gazetteer of domain names, highlighting the key changes in another significant year for the industry. The 135 page report, covers all new generic Top Level Domain (gTLD) registries from .AAA to .ZUERICH as well as legacy gTLDs (.COM, .ORG, .NET, etc.) and all 300+ Country Code registries (.uk, .de, .fr, … [Read more...]
Blackstone’s B2R Holdings Rebrands As Lending.com
B2R Holdings, a portfolio company of a Blackstone Group (LPBX ) , announced today that B2R rebranded itself as Lending.com and said it hoped to extend $10 billion in loans over the next three years. According to Jason Hogg, the CEO of Lending.com, expects to help facilitate $10 billion in loans in the next three years. Lending.com was founded with funds managed by Blackstone Tactical … [Read more...]
Company Re-Brands From .Com To .XYZ Purchased For $5,700
A company which re-branded to a .Com in March, from a .Org, has purchased an .XYZ domain name from a domainer and re-branded to an .XYZ domain name. According to its site, "Engage, is a division of INHS, is one of the largest MEDITECH hosting partners in the United States. With 20 years of extensive MEDITECH experience, Engage provides a wide range of infrastructure solutions including … [Read more...]