Last week Michael wrote about the UDRP on Thesis.com.
In a very interesting UDRP, Chris Pearson who owns the WordPress Theme of Thesis, lost its bid to grab the domain name Thesis.com from the parent company that owns and operates WordPress, Automattic, Inc.
According to the UDRP, Respondent and Complainant were both approached by a third-party about purchasing the domain name thesis.com and Automattic, Inc. was the high bidder, paying $100,000.00 for the domain name
Chris Pearson gave his thoughts on his website Pearsonified.com. It is a very compelling read as Pearson details his talks with Larry Fischer from GetYourDomain.com on negotiating a purchase price. His history with WordPress and Automattic founder Matt Mullenweg. He details how an interview where he acted like an “asshole” cost him dearly and still has a lasting effect on him today.
From the article:
I brought up the trademark to Larry because even though I own the mark on thesis.com, it could be used for another business so long as it wasn’t a website software business. Automattic couldn’t use the mark unless they suddenly started selling tractors.
There was more back and forth, and Larry revealed that Matt had allegedly offered $100,000 for the domain. I still thought this was phony and just intended to get me to agree to a deal, but at least I now knew thesis.com could be had for far less than $150,000.
Unfortunately, further negotiations went nowhere, because although Larry had been willing to offer Matt a $100,000 deal, he was only willing to go down to $115,000 for me. That said, I didn’t think the domain was worth $100,000, much less $115,000!
I still assumed Matt was just a clever pawn to negotiate a higher price, and I made my final offer of $37,500.
Again, I didn’t see how Matt could justify buying the domain for $100,000. Because of my trademark, there was no way he could legally use the domain for Automattic, and therefore, I didn’t believe there was a reason for him to spend that much money.
Of course, Larry declined my offer, and I never heard from him again.
That is just one snippet from the article, the whole article I found to be an excellent read as Pearson details mistakes, regret and negotiating a domain deal that may be beneficial to some reading the article.
Read the full article here