As reported by Domainincite.com, Endurance International Group Holdings Inc, filed for an IPO to $400 million in an initial public offering of its common stock and plans on buying Directi for between $100 and $110 million Dollars. In buying Directi Endurance would also get Radix Registry which has 29 active new gTLD applications of which 26 are in contention.
Endurance is also committing an additional $62 Million dollars or over 2 million per contested string for auctions.
As for existing business which includes registrars Domain.com and Dotster as well as a bunch of hosting companies including HostGator, The company said its revenue more than tripled to $292.2 million, while its net losses widened to $139.3 million from $44.3 million during the last three years.
The company intends to list on the Nasdaq under the symbol “EIGI” and named Goldman Sachs, Credit Suisse and Morgan Stanley as lead underwriters to the offering.
Of course this is another huge deal for the domain name industry and shows how much money is coming into the business largely driven by the new gTLD program.
Directi also owns Logic Boxes which is a back end solution for registrars, a bunch of registrars including BigRock.com and will give Endurance a larger market share of the domain name registrar market.
Directi also owns Skenzo a domain name monetization company which appears would go along with the sale.
I have confirmed that Media.Net is not included in the sale.