According to a Press Release, .ORG, The Public Interest Registry (PIR) has teamed up with Godaddy to sponsor a NASCAR car owned by JR Motorsports and driven by Jamie McMurray.
“In conjunction with GoDaddy.com, .ORG advertisements will run on McMurray’s No. 7 car during the following NASCAR races:”
— Sunday, September 4 at 7:30 p.m. ET in Atlanta, Ga.
— Sunday, October 2 at 2:00 p.m. ET in Dover, Del.”
“Next to the .ORG logo on the No. 7 car, we are calling on the NASCAR community to ‘get together, get online,’ which signifies the widespread use of .ORG domain names to give millions of individuals, companies and organizations an online home to share their interest, passion or cause,” said Lance Wolak, vice president of marketing and sales for .ORG, The Public Interest Registry.”
“PIR joins GoDaddy.com in this sponsorship to take part in an increasingly popular American tradition, NASCAR. “We wish Jamie the best of luck in his upcoming races,” adds Lance Wolak.”
With the new registries like .Co and .XXX rolling out some major media buys its nice to see one of the older registries stepping up trying to gets its message out to the public.