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TheDomains.com

.CO Passes 1 Million Registration: “Look For Another Big O.CO Announcement On June 6th”

June 2, 2011 by Michael Berkens

In less than a year after launch,  the .Co registry announced today that it has officially crossed the 1 million domain name registration mark.

Moreover the Registry promises another BIG announcement by Overstock regarding O.CO on June 6th.

Is Overstock going to officially rebrand to o.CO?

Will there by a NFL stadium name after the .Co extension?

Stay tuned.

Here is the  press release:

“CO Internet S.A.S., the official registry operator for the .CO domain, announced today that it has reached the landmark one millionth .CO domain name registration. Less than one year from the global launch of .CO in July of 2010, individuals, organizations and businesses in more than 200 countries have registered .CO web addresses.

“Entrepreneurs and innovative businesses around the globe are adopting .CO web addresses at an unprecedented pace, way beyond my initial expectations,” said Juan Diego Calle, CEO of .CO Internet. “To hit this milestone in less than a year is a great testament to the hard work and dedication of our team – and especially to the foresight of all of those who believed in .CO from the very beginning. From our retail and business partners; to the trademark and domain communities; to all the people, businesses and brands who are building their futures on .CO – we owe you a million thanks!”

To celebrate the innovators, entrepreneurs and trailblazers who are turning their biggest hopes, dreams, and aspirations into realities on the .CO domain, .CO Internet has commissioned a series of short films called “Under the Bulb,” which will premier live at a private event to be held on June 9th during Internet Week in New York City. Under the Bulb tells the stories of the people behind the growth of .CO. Each inspiring two-minute film captures life from the time the big “light-bulb moment” first strikes – through the time their ideas are brought to life.

“From startup to Super Bowl in seven months flat, we are a company of entrepreneurs,” said Lori Anne Wardi, Director of Global Communications of the .CO Registry. “Under the Bulb is our way of honoring the fact that behind each of these one million domain registrations, are one million singular ideas with the potential to change the world.” You can get an early preview of Under the Bulb right now at http://www.UnderTheBulb.CO.

.CO is the fastest growing new global domain name in modern history. “Huge, global brands, like Twitter, Amazon and Overstock, who are early adopters in leveraging the .CO platform, are helping to bring massive mainstream awareness and adoption to .CO,” says Naval Ravikant, Founder of Angel List, the world’s leading website where angel investors scout for promising startup investments, located at http://www.Angel.CO.

The move by Overstock.com, in particular, to boldly rebrand the company internationally as O.CO, and to feature O.CO prominently in all of its key television ads, continues to generate incredible global interest and demand for .CO domain names. Overstock Company President, Jonathan Johnson, has advised that we should “look for another big O.CO announcement to be made on Monday, June 6th.”

With registrations spread across every continent, customer penetration is currently greatest in North America (which accounts for approximately 50% of .CO domain registrations), and throughout Europe, (which accounts for approximately 25% of registrations). With over 2 billion Internet users around the world, and an increasing demand for short, memorable, globally credible, domain names – the .CO Registry expects the rapid growth curve for .CO to continue over the next three to five years, with the greatest opportunities for expansion being found in the key developing regions of Asia and Latin America.

Interestingly, the one millionth domain name was registered at GoDaddy.com, which is the largest retailer of .CO domain names globally.”

Congrats to Lori and Juan on this incredible achievement

 

Filed Under: .CO

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

« Moniker.com Drops To Number 9 On the Top 10 Registrar List
Juan Calle CEO Of The .Co Registry: “The Price of One Character .Co Domains is Already North of $1.5 million” »

Comments

  1. Internet Media says

    June 2, 2011 at 9:37 am

    Just acquired Movie.CO.

  2. Marc says

    June 2, 2011 at 9:38 am

    Any idea re same stat for .me registrations?

  3. Jack says

    June 2, 2011 at 10:10 am

    Wow. That was fairly quick. I am happy to see that .CO is doing well.
    I am hoping for continued success!

    I am curious as to what the announcement will be on June 6th. I am hoping you are correct and that it is Overstock fully re-branding to O.CO and the NFL stadium also gets the rename. That would be HUGE advertisement that the whole .CO extension needs.
    The one problem is… NFL Strike, but once that is over (if the stadium was re-named O.CO) it would be advertised on TV during every game at that stadium. Hmmm… could be nice.

    Then the next thing to watch for is what Amazon does with its recent acquirement’s. It would be interesting to see.

    If this does happen and the advertisement dollars follow for both Overstock and Amazon, (in my opinion) that would be enough to make the .CO extension a big time real contender.

    Just my thoughts
    Looking forward to seeing what happens
    Cheers

  4. Dean says

    June 2, 2011 at 10:10 am

    Let’s see how many of those .Co’s drop come first annual renewal time? The re-branding of Overstock to O.Co has been milked dry, time to come up with a new marketing ploy.

  5. Jack says

    June 2, 2011 at 10:13 am

    @Internet Media
    I dont remember if I saw the sales numbers for Movie.co. I may have just missed it or I may not have been paying attention. What did it sell for?

    Just curious.
    Cheers

  6. 100per100.info (100% information) on DomainState says

    June 2, 2011 at 10:14 am

    just another 90 million of .co to reach the .com domains’ figure 🙂

  7. Jack says

    June 2, 2011 at 10:20 am

    @Dean
    There with out a doubt will be some drops as the shakedown period begins.
    Those who bought into .CO domain names with the thought that they can/will turn around and sell for huge profits within 2 months will probably drop their names.
    Most likely they are sub-par domain names held by people looking for quick flips.

    The .CO extension as a whole needs to loose that dead weight. If there are any good names dropped, they will be quickly picked up by longer term investors or business owners.

    As far as Overstock being a ploy… that is one expensive ploy. To re-brand an entire multimillion dollar company and then buy the rights to a NFL stadium to re-brand that as well! Yeah, that would be a HUGE ploy.
    A little common sense will go a long way here.

    Just my opinion.
    Cheers

  8. MHB says

    June 2, 2011 at 10:24 am

    Movie.co sold for $12K on Sedo sale was announced this week

  9. Jack says

    June 2, 2011 at 10:26 am

    “just another 90 million of .co to reach the .com domains’ figure”
    That is a very true statement but you also need to finish it off with the rest of the sentence…

    just another 90 million of .co to reach the .com domains’ figure and another 20-30 years to achieve it.

    Dont get me wrong, I am saying that .CO is as good as .COM because its not. It still has a long way to go, but let the good things that happen to the .CO extension be good things and stop trying to bring it down.

    This is a large event in the .CO extension history and if Overstock re-brands… it will be another huge thing. Just let it play out and if its successful then more power to them. If not… the speculative investment that some have made will be a lesson to those who made it.

    Just my opinion.
    Cheers

  10. Jack says

    June 2, 2011 at 10:28 am

    @ MHB
    “Movie.co sold for $12K on Sedo sale was announced this week”

    Thanks… must have blinked. Nice price, I hope that .CO does well for their sake. That could be a huge profit that they could realize if it does.

    Cheers

  11. Internet Media says

    June 2, 2011 at 10:28 am

    @Jack

    Movie.co $12,000. Also, acquired SOL.co $3,400.

    -Peter

  12. MHB says

    June 2, 2011 at 10:41 am

    Jack

    We have discussed this before but the goal of .Co isn’t to pass .com.

    .Co isn’t going to pass .com nor do they need to.

    The bottom line is from the registry side this is a very successful profitable business.

    From the domainer side it has become another channel for profits.

    You can see the recent Sedo sales that we have noted that people are making money on this domain.

    This is the exciting part of the RIGHT OF THE DOT, for $185K you get a chance to own a money printing press

  13. 100per100.info (100% information) on DomainState says

    June 2, 2011 at 10:45 am

    “another 20-30 years to achieve it”

    true, just “another 20-30 years to achieve it” … when the .com will be half billion … 🙂

  14. BFitz says

    June 2, 2011 at 10:57 am

    I don’t understand all the emphasise on the looming anniversary and drops. How many good .com drop everyday? Will pure generics drop or LLL? Doubtful and if so they will be quickly picked up for north of $30.

    The anniversary will weed out amateur marketing speculators trying to flip Some Idea dot co but can reward those that stay in the strike zone with generics.

  15. Clobert Rine says

    June 2, 2011 at 11:11 am

    .co reach 1,000,000 registration!

    o.co + 999,999 domainer minisite = SUCCESS!

    We outpace .mobi! .co new global brand! Replace LONGER former king .com!
    No one want .com anymore! It a .co world!
    I commission private study and have determine people changing from .com to .co! More announcements to come: google soon to be google.co.
    Amazon soon to be Amazon.co.

    CNN report that president of United State changing his name to .CObama!

  16. Gazzip says

    June 2, 2011 at 11:32 am

    “In less than a year after launch, the .Co registry announced today that it has officially crossed the 1 million domain name registration mark.”

    They sure have done an excellent job in a very short time frame and set a new benchmark for new releases.

    lol Clobert, you’re almost as entertaining as the real thing 🙂

  17. Jared says

    June 2, 2011 at 11:46 am

    There are only about 197 countries in the world. . .? The press release says”oganizations and businesses in more than 200 countries have registered .CO web addresses.

  18. Clobert Rine says

    June 2, 2011 at 12:17 pm

    With the proceeds I make from selling .co domain, I purchase several small country in Africa and subdivide them into many new country, just to expand reach of .co!

  19. Jason says

    June 2, 2011 at 12:19 pm

    @ Jared.

    I did suspect their PR guys were smarter than that, but I had to check anyways.

    http://www.iso.org/iso/country_codes/iso_3166_code_lists/english_country_names_and_code_elements.htm

    “It lists 248 official short names and code elements.”

  20. Brad says

    June 2, 2011 at 12:25 pm

    Guess it is time to ramp up the PR machine again with the upcoming anniversary and people facing $20 – $30 renewals.

    Their press release is stretching credibility IMO –

    “Under the Bulb is our way of honoring the fact that behind each of these one million domain registrations, are one million singular ideas with the potential to change the world.”

    Really? So I guess the countless brand protection, and straight up squatting domains are “singular ideas with potential to change the world”.

    “in more than 200 countries have registered .CO web addresses.”

    Impressive. Since as of February 2011 there are 196 countries on Earth.

    Brad

  21. BrianWick says

    June 2, 2011 at 12:33 pm

    Overstock has lost money every year since it was formed in 1997.

    Overstock desparately needs a shot in the arm – and since Bob Parsons already took the elephant idea they decided they needed another free press gimmick.

    With enough of the shareholders money Overstock can put quotes around anything like “O.co”, whatever.

    No offence .co nation – but this has nothing to do with .co and everything to do with “oco” (dot elimitated) – this is likely a last move before a complete shake up at the company now that the old man has retired.

  22. cm says

    June 2, 2011 at 12:47 pm

    Seems like Coca-Cola may have gotten it wrong also.

    From the business profile:
    The Coca‑Cola Company operates in more than 200 countries
    and markets more than 500 brands and 3,500 beverage products.

  23. Chris says

    June 2, 2011 at 1:34 pm

    2011 is going to be the deciding year for .co

  24. David Eccles says

    June 2, 2011 at 1:56 pm

    Did the person who registered the 1 millionth .co domain name get anything special? Do we know what the 1 millionth .co domain name was?

  25. MHB says

    June 2, 2011 at 2:00 pm

    David

    Did the person who registered the 1 millionth .co domain name get anything special?

    Not that I have read anywhere

    Do we know what the 1 millionth .co domain name was

    No only that it was registered at Godaddy.com

  26. John McCormac says

    June 2, 2011 at 2:16 pm

    Well the .co registry have done exceptional work in promoting .co ccTLD and this is quite a landmark. Promoting and sustaining development in the ccTLD will be the main task for the year ahead.

    @marc .me was at 497,625 as of 01 May 2011.

  27. Sports says

    June 2, 2011 at 2:30 pm

    Either way, this is good news for all .co investors. Good luck!

  28. Christopher says

    June 2, 2011 at 2:49 pm

    In the Reuters article Juan joked that they were considering the slogan ‘Let ‘Em Drop’ for the anniversary as they would rather see their domains used by real businesses and startups than in the hands of domainers. I’m paraphrasing and going from memory here because I’m on my phone but that was the gist of it.

  29. Peter says

    June 2, 2011 at 2:50 pm

    1 million in over 200 countries so its like about 5000 for each country.
    Yes, I do know most .CO`s were registered in US.
    But UK is second on the list (I live there) and any average Joe heard of .CO.
    So what about other countries which are lower on the list.

    Lets look at .CO statistics as facts always speak for themselves.

    1 million registration

    US- 38% = 38000 registrations
    UK – 17%= 170000
    Colombia – 9% = 90000
    Australia – 4% =40000
    Canada – 4% = 40000
    Germany – 3% = 30000
    India – 2%= 20000
    France – 2%= 20000
    Poland – 2%= 20000
    New Zealand – 1.5% = 15000

    It gives 82% for 10 countries above.
    Left 18% ( 180000)

    ” in more than 200 countries have registered .CO web addresses.”

    180000 (18%) divided by 200 countries = 900 for each country

    .Co must be very famous there, maybe even those domains were registered by Colombians living there

  30. MyCheap says

    June 2, 2011 at 2:55 pm

    @peter

    where did you get these statistics from?

  31. Peter says

    June 2, 2011 at 3:01 pm

    from cointernet.co website.

  32. Joe says

    June 2, 2011 at 3:01 pm

    @Internet Media

    Congrats on your acquisitions. $12K for Movie.CO was a fair price. Anyway it’s interesting to notice how the domain rose up in value from $2K at Sedo Premium Auction (it didn’t sell because reserve wasn’t met) to $12K.

  33. John McCormac says

    June 2, 2011 at 3:33 pm

    @peter Where abouts on the cointernet.co website? And domain registrations do not typically break down uniformly over countries like that.

  34. Peter says

    June 2, 2011 at 3:41 pm

    @ John

    they have more registrations now but proportions more or less the same between countries.

    http://idnblog.com/2010/11/07/exclusive-qa-lori-anne-wardi/

  35. pete says

    June 2, 2011 at 3:46 pm

    Woohooo!!! Domainers managed to swipe to their credit cards enough times to reach 1,000,000! Just another few years and maybe they will pass .INFO which currently has 7.8 million registrations!

    Keep registering domainers, go go go. Don’t buy any .COM’s go straight to .co. Do it.

  36. Jack says

    June 2, 2011 at 3:51 pm

    http://idnblog.com/2010/11/07/exclusive-qa-lori-anne-wardi/

    You do realize that the information on there is over 7 months old?
    Considering that the .CO launch is less then a year old… that information is no longer relevant and probably has changed in the months following its posting (November 2010)

    Just saying…
    Cheers

  37. Call says

    June 2, 2011 at 3:59 pm

    Gosh! 1 million already. Interesting to know if .com had the same sale perfomance (same period) when it was first launched.

  38. Brad says

    June 2, 2011 at 4:09 pm

    @Call

    It took .COM from 3/15/1985 to 11/30/1987 to even reach 100 total regs.

    Of course this is a different era. Now there are 2M+ .COM registered monthly.

    Brad

  39. John McCormac says

    June 2, 2011 at 4:19 pm

    @Peter
    The registrations between countries would not be the same over the course of the first year in any new TLD. There would be a lot of trademark/brand protection activity in the first few months. The high profile advertising in the US market (Godaddy/Superbowl/Indy 500) would have increased US registrations drastically and these registrations would be the ones that boosted registration volume in the last six months. However there will be a high level of speculation, as there is in the first year of any newly launched TLD, in .co ccTLD. Most of these domains will not be developed and most will be holding pages or parked on PPC parking. The real development in new TLDs only becomes apparent as the junk registrations (the highly speculative registrations that could not be monetised or flipped in the first year or so) are dropped. While the .co registry’s marketing has been exceptionally good, the key issue now is development and sustainability.

  40. MHB says

    June 2, 2011 at 4:27 pm

    Still don’t know why everyone wants to compare an extension to .com

    Why?

  41. LS Morgan says

    June 2, 2011 at 4:35 pm

    Because .co, as upmarketed as a gTLD, is a direct knock-off of .com.

    If Postel had chosen .spend instead of .com and all things were equal, a rebranded .co might have an identity of its own.

    In a world where .com is as ubiquitous as it is- which is the world we all live in- shaving off one letter and attempting to sell it as something “unique” would be like me starting up a large scale retailer called “Wal Mrt” and hoping no one noticed the difference.

  42. Brad says

    June 2, 2011 at 4:36 pm

    @ MHB

    It is mainly the .CO fanboys who do it in order to elevate .CO. Most of them are newbs who don’t really understand domains, or the domain market.

    I am sure the obvious .COM typo aspect of .CO leads others to compare the two as well.

    Brad

  43. pete says

    June 2, 2011 at 5:03 pm

    @MHB

    It’s the disingenuous marketing of .co as a gTLD and barely mentioning the fact that it is a ccTLD for Columbia. Plus the aspect that it is a knock-off of .COM, and, lastly, that many of the domain blogs eat it all up and give it a disproportionate amount of attention when it really doesn’t deserve any.

    1 million registrations means nothing except that the registry made 1,000,000 x reg fee + whatever sales they made by hogging the premium domains for themselves.

  44. ManydotCo says

    June 2, 2011 at 5:12 pm

    213.co was bid at Namejet.com,the final price is $465 usd

  45. John McCormac says

    June 2, 2011 at 5:17 pm

    @MHB Marketing. The .com is the gold standard of global TLDs and by associating their registrations with .com, they have some kind of notional value. The registrants in all new TLDs seem to try to assign some value to their domains by equating it with .com TLD. The interesting thing is that .co has an edge on many of these other TLDs. The high PPC parking level of .com domains, especially what would be considered premium domains, gives the owners of the equivalent .co domain an added incentive to develop. This way they would rank higher in search engines that the equivalent PPC parked .com domain. And of course you have the .co fanboys who believe that .co is the greatest thing since the last greatest thing.

  46. abc says

    June 2, 2011 at 7:35 pm

    “185K to own a money printing press”

    oh so true.

    but can any consultant guarantee an applicant that icann will approve their 185K application? the “right” consultant, perhaps?

    will there really be 500 new gltds? the current list of aspiring registries is rather short.

    or will there just be a handful that never really take off? (as the ones that were reluctantly introduced in the past. .jobs, .travel, .coop, etc.)

    dotco’s story suggests maybe now the demand (hype) is right. but can we extrapolate their success to mean others will succeed?

    do consultants get paid either way?

    .deloitte is on the list. lol.

  47. MHB says

    June 2, 2011 at 7:44 pm

    ABC

    “”ut can any consultant guarantee””

    That is one of the stupidest comments of all time.

    Can anyone guarantee anything?

    Can Goldman Sacks Guarantee that if they take you public that you share will sky rocket?

    Can you Guarantee you will be in good health tomorrow?

    You want a guarantee you can put all your money in a CD and get .000000001% interest

  48. BrianWick says

    June 2, 2011 at 7:48 pm

    @abc

    Is the car salesman at fault for selling someone a car that looks like a lambergini when they really want a lambergini. Especially when that salesman might suggest the knock off is really where the market is going ?

  49. MHB says

    June 2, 2011 at 7:54 pm

    Brian

    I think that’s a bad analogy

    A better analogy is if your a Lamborghini dealer and your potential customer tells you well I may go with a BWM instead>

    Ok a BMW is a fine car, not a pricey or worth the same as a Murciélago but people still buy BMW’s, people still buy Mercedes and people buy Ford’s too.

    If your a Ford dealer you can make plenty of money even if you don’t sell Lamborghinis

  50. abc says

    June 2, 2011 at 8:19 pm

    mhb – you have my apologies. you’re right and i’m wrong. i misread your statement in haste. the key words are there: “a chance to own”. it seems i missed them. it’s a chance, at a cost of 185K. i read it to suggest the cost of the printing press is 185K. that’s not what it says. my mistake.

    how much did the applicants for the .org registry have to pay?

  51. BrianWick says

    June 2, 2011 at 8:41 pm

    @Michael:
    The analogy only relates to those that only like Lamborghinis vs. “non.com” Knock-offs.
    A same analogy could be made for those that only like BMW’s or Mercedes vs. “non.com” knock offs of those brands.

    For the sake of clarity, lets work with the guy that has a family of 4 and need a car to hold all 4 of them – but the salesman sells them a “starter kit” motorcycle that holds 2 on the cycle plus 2 more in the side carriage
    Bri

  52. MHB says

    June 2, 2011 at 8:55 pm

    Brian

    No your trying to say you either buy the lambo or your a fool.

    I’m saying and have been saying & I think the facts support me to say you can make plenty of money dealing in other cars as well

    Sure a great .com is #1

    I own 73,000 of them.

    But there are other extensions that make sense, that make money and are worthy of consideration as well

    .co

    .tv

    .me

    are a few

  53. Brad says

    June 2, 2011 at 9:18 pm

    @ MHB

    So are current extensions with far more credibility like .NET and .ORG

    People can elevate .CO all the want. The bottom line is domains like Finance.net don’t sell for $25K.

    Brad

  54. Christopher says

    June 2, 2011 at 9:47 pm

    These comparisons are a bit silly. dotCO is dotCO and dotCOM is dotCOM. dotCO is a nice, sleek little unit. dotCOM is the the king because it is the most ubiquitous. It may not always be. I have sold dotCO’s because people liked them. It didn’t matter if it wasn’t a Lambo (ugh, I can’t believe I used the same analogy I was railing against) because it was what the customer wanted. Sure, they may have wanted the dotCOM but they sure didn’t want .biz or .pro or anything else because .co looks great at the right of the dot and that’s why people (end users not grumpy domainers who hate change) buy them and that’s why .do has hit a million registrations and it is also why I have found domains where .co is taken and .biz, .org, and .info are still available. The extension is doing well because people like it. It is now my second favourite extension to own and the only affordable one to buy. It is a great opportunity for new domainers and when people start complaining that they weren’t there in the 90’s to grab the best stuff they won’t be able to say the same about 2010. They will only be able to say they didn’t have the foresight and that’s a tough thing to admit.

    Chris

  55. Christopher says

    June 2, 2011 at 9:48 pm

    I meant .co not .do 😀

  56. VoteForMe.TV says

    June 2, 2011 at 10:05 pm

    .co will do well – a rising tide will lift all boats…

  57. 100per100.info (100% information) on DomainState says

    June 2, 2011 at 10:21 pm

    “.co will do well”

    well, surely they had an excellent PR agency 🙂

  58. cancel.me says

    June 2, 2011 at 11:35 pm

    “a rising tide will lift all boats”

    excellent metaphor.

    tide could mean a number of things. whatever it is, its scale just keeps growing.

    as for .co p.r….
    without bulk data on who has regsistered .co domains it’s impossible to know who has made the .co registry a success. who is the hand that has fed .co? was it domainers? was it defensive registrations? was it other entrepreneurs? cctld’s have no contractual obligations to share this information as do gtld’s such as .com

    of course .co is marketed as a solution for dreamers who need a domain name (underthelightbulb, etc. = pure p.r.). it will never be marketed explicitly to speculators or as a defensive strategy.

    of course they can say “let ’em drop”. after all, it costs them almost nothing to create and maintain a domain name. and they’ve already sold one million of these at over 3X the cost of a .com
    they’ve already made some very nice profits.

    in truth the overwhelming majority of the one million .co domains might be registered by domainers or whatever type of registrant they are claiming they don’t need as a customer.

    we simply don’t know. or if we do, we’re not telling.

    pointing to a few .co domains here and there as examples does not tell the full story. anecdotes are not convincing evidence. maybe it doesn’t matter who “should” register a .co, maybe what matters is who actually has registered them and has brought the number up to one million, giving the registry the cash flow and confidence to be able to say “let ’em drop”.

    we won’t see this sort of data in .co’s marketing and p.r. they’re under no obligation to share it.

    and so .co will be what anyone say it is. with no evidence available to verify or falsify the claims.

  59. BrianWick says

    June 3, 2011 at 12:24 am

    @Michael,

    But how long is the guy going to be happy who buys the motorcycle and side carriage (.co for our purposes here) to transport his family around until he chokes up and buys a car with 4 seats (.com) – that is my only point.

    And agreed there is money in brokering & hyping premium terms left of the dot – but ultimately virtually all non.coms, including movie.co, will just be artwork on the fireplace mantel. Its the 95% of those million .co’s that will be sucking wind come renewal time over the next few years
    – time to catch up on my On-Demand CSI’s

  60. Beaver says

    June 3, 2011 at 6:07 am

    Surely, with financial .com burst in the 90s, this .co will be another test for .com domainers.

    If companies use .co as their main branding, I can see .com will only be remembered as blast from past (or just redirect to .co) in my opinion.

  61. Internet Media says

    June 3, 2011 at 10:18 am

    Movie.com, Movies.com and Comcast.co are owned by Comcast.

    Movie.co could have nice upside as .CO matures….IMHO, it’s a great brand.

    -Peter

  62. BrianWick says

    June 3, 2011 at 11:07 am

    @Internet Media
    As your friendly Downtown Denver neighbor – I “see” movie.co in a permanent place on your fireplace mantel in comparason to your DenverHomes.com purchase (presumably from Roy Lopez) and DenverRealEstate.com – I do not think there is anyone else that has both in a major market – incredible savvy – that is all.

    And because this is a .co thread I will reserve my commentary on the “as .co matures” comment.

  63. Brad says

    June 3, 2011 at 12:20 pm

    “If companies use .co as their main branding, I can see .com will only be remembered as blast from past (or just redirect to .co) in my opinion.”

    Many .CO proponents are living in a dream world.
    Step away from the Kool-Aid.

    .COM grew as the internet grew. This is not 1985.

    Brad

  64. Internet Media says

    June 3, 2011 at 12:29 pm

    @Brian

    Thanks. We should have coffee….

    -Peter

  65. LS Morgan says

    June 3, 2011 at 1:19 pm

    Internet Media-

    IMHO, you made a very shrewd purchase.
    I’m not a .co fan at all, don’t own a single one (just can’t find the time to get involved with an extension like that when there’s still so much untapped opportunity remaining in .com) but if .co had been in my spectrum of interest, spending 12k on movie.co would’ve been a no brainer (as opposed to a lot of “.co domainers” who’ve spent 12K on a pile of garbage)

    You’re at the top of the mountain with that and it didn’t cost you a helluva lot to get there. If .co has upside over the long term, you’re going to feel it first and if there’s downside, you probably have a pretty wide margin of safety with that keyword at 12K. Nicely done.

  66. Gazzip says

    June 3, 2011 at 7:26 pm

    “Their press release is stretching credibility IMO -”

    “Under the Bulb is our way of honoring the fact that behind each of these one million domain registrations, are one million singular ideas with the potential to change the world.” ”

    @ Brad

    Here’s one singular idea by one person who owns “a few” .co’s 😉

    co-opportunities.co/

    Hmmm, wonder if he got a discount for bulk

  67. Christopher says

    June 3, 2011 at 7:35 pm

    That’s a pure squatter’s portfolio right there. He will probably make some money. Not great for the registry though.

  68. Christopher says

    June 3, 2011 at 7:39 pm

    After looking at the portfolio a bit more it looks like 75% TM squatting, 24% pigeon poop, and 1% lottery tickets.

  69. Jack says

    June 3, 2011 at 9:05 pm

    co-opportunities.co

    Holy Crap
    First off the amount of names in that portfolio that are all .CO!
    You know, I am all for speculative investments to include domain names but to go in as deep as that guy… he just went too far in my opinion.
    I also agree with Christopher… a good portion of the names are crap! Out of all the names… I do not recall a single one that I would consider a premium domain name.

    That is just my opinion.
    Cheers

  70. Brad says

    June 3, 2011 at 9:25 pm

    @ Gazzip

    What a pile of junk @ co-opportunities.co

    Most are straight up squatting domains, the rest are just total garbage.
    There are a couple thousand domains that will be dropped.

    I wish there was a Bulby Award (http://www.opportunity.co/case-studies/bulbys) for best squatter. I would submit his site.

    Brad

  71. BrianWick says

    June 3, 2011 at 9:39 pm

    per co-opportunities.co

    DejaVuAllOverAgain.com (that is my plug – I am not sure where I am “plugging” it though)

    Wow – in fact unbelievable – all the mistakes I made starting 13 years ago in the .com Internet space – Good God – how many fortunes, inheritances and bank savings are being lost in this denial !!!.

    I cannot say anything more – this is a .co nation thread.

  72. Robert Cline says

    June 4, 2011 at 1:15 am

    Co is a premium extension

    10 .com is worth only 1 .Co

    This is the way you have to look at things now.

  73. RAYY.co says

    June 4, 2011 at 1:28 am

    Looks like .CO gains momentum from now on…
    Can’t help myself to buy new .CO for my new collections related to “Cloud”…

    CloudCafe.CO
    BusinessLounge.CO

    But I still buy .com… CloudCafes.com

    Probably rubbish…hope not.

  74. em says

    June 4, 2011 at 5:32 am

    About co-opportunities.co:

    Could have had a solid investment in Business.co for $80000 rather than investing in such speculative/TM hot domains. Not really any keywords to write home about or much of anything.

    There is someone who might have to cut their losses, to put it mildly.

    @Brian

    As many people who buy lotto tickets are in denial. But does that stop people from buying them? Nope. 1 in 17 million chance? People know this and still think they will be the lucky ONE. Same goes for that high level of speculation in .co. It’s unreasonable while the ‘calculated’ has been left out of ‘calculated risk’.

    @Media

    Congratulations on the purchase of Movie.co. A great purchase for the same reasons LS Morgan stated. I think you got it cheap. That keyword has value in any case.

  75. BrianWick says

    June 4, 2011 at 2:16 pm

    @Jay,
    “I can’t believe the .co domains are gaining such attention. I have 2 .co domains that I am looking to sell and wonder what’s their value.
    1st – losingweight.co
    2nd – kaka.co”

    Something happened to your post but:
    Even though this is a .co nation thread – I think your statement sums it up – buying non.com domains for the purposes of selling them is dangerous business – unless you are lucky enough to get maybe few of the top 2500 or so terms / keywords where they may change hands a few times before ultimately ending up on the fireplace mantel. IMO – good for you that you only have 2 pieces of artwork for your mantel.

  76. phil says

    June 4, 2011 at 3:31 pm

    Any clue what’s the big announcement on Monday???

  77. Gazzip says

    June 4, 2011 at 3:42 pm

    “Any clue what’s the big announcement on Monday???”

    .co’s renewals will all be 0.99 cents, I heard it on the internet 🙂

  78. Robert Cline says

    June 4, 2011 at 3:50 pm

    Eventually all .com will migrate over to .Co company corporation commercial

    like many companies are beginning to do.

    and will eventually be a requirement.

  79. Robert Cline says

    June 4, 2011 at 3:55 pm

    Look at it this way.

    Upgrades are a commonality

    we see this in HDTV

    in DVD to Blue-Ray

    operating systems, software

    so it should not come as a surprise that shorter is better and meaningful

    so an upgrade from .com to .Co is only natural

    and should not be a surprise to any of us

    to have to do this.

  80. GMA says

    June 4, 2011 at 3:59 pm

    @Rob
    Fingers crossed! We’ll be sipping champaign if that is the case. Bring it on!!!

  81. A87 says

    June 4, 2011 at 4:03 pm

    a87.co

    Aeropostale come and get me!!!

  82. Brad says

    June 4, 2011 at 4:13 pm

    @ Robert

    Once again you are doing no favors for .CO supporters.

    You are doing far more damage than good with your ridiculous ramblings.

    Brad

  83. Clobert Rine says

    June 4, 2011 at 4:38 pm

    Haha!
    What you mean I do damage to .co?
    Impossible to damage .co! Chinese military undertaking top secret project to armor the outside of new battle tank with .co domain name.

  84. MHB says

    June 4, 2011 at 5:16 pm

    As I said in post Monday’s announcement is suppose to come from & be about overstock and .co so the news seem, well it could only be one thing &i said it in the post

  85. Robert Cline says

    June 4, 2011 at 7:08 pm

    @Brad

    Favors. Let’s get one thing straight. I do favors for no body.

    .Co can take care of itself

    I only speak the truth.

    You should try that sometime

    The truth will set you free.

    And the truth is

    .Co is the new King

    This is a forgone conclusion at this point

    it is only a matter of time

    I will be dropping half my .com domains, as I cannot afford $12,000 when the only offer I got was $70 on what I thought was a premium domain, drapings.com

    And I suspect many will be doing the same.

    people are switching to .Co whether it be Amazon, twitter, godaddy, cs.co, speedway, or Overstock.

    upgrade to .Co today.

  86. Brad says

    June 4, 2011 at 7:24 pm

    @ Robert

    Drapings.com is a premium domain? It has 170 exact monthly searches and is available in every major extension other than .COM (including .CO).

    With domains like that no wonder you are not getting offers on your .COM domains.

    Maybe you should do less pumping, and more learning.

    Brad

  87. Robert Cline says

    June 4, 2011 at 8:38 pm

    @Brad

    since drapings is worthless, of the 100,000,000 registrations, which and how many do you think need to be dropped?

    checkmate!

    virtually all

  88. Jack says

    June 4, 2011 at 8:57 pm

    I agree with Brad on this.
    Drapings.com? I cant not see an angle to that name to make it valuable.
    As the saying goes, Garbage in… Garbage out!

    If you have a Garbage name (regardless of the extension) you will only get Garbage out of it.

    Some thought does need to be put behind purchasing a domain name. Remember, the end user ultimately is what makes domains valuable. If you have a Garbage name that no end user wants… then it stands to reason that the domain name is worth nothing.

    Just the way I see it.
    And you do harm the .CO brand, whether you mean to or not.
    If I was new to this and read some of your posts… that normally cause a rebuttal for people like Brad and even people like me. It would make me think that the extension is not really worth the time.

    But again, that is just the way I see it.
    Cheers

  89. Robert Cline says

    June 4, 2011 at 9:43 pm

    here’s a supper premium domain of mine

    annualexam .com

    that’s got to be worth pretty sum, right?

  90. Robert Cline says

    June 4, 2011 at 9:46 pm

    have you checked out the

    underthebulb.co

    Great site, you have to check it out:

    http://www.underthebulb.co

  91. Clobert Rine says

    June 5, 2011 at 1:29 am

    Please, all who believe my insight on .co not worthwhile- I reiterate that it was only me who had the wisdom to acquire super premium domain such as DRAPINGS.COM.

    You follow my wisdom on .co, you too can one day own name such as DRAPINGS.com.

  92. BrianWick says

    June 5, 2011 at 1:47 am

    @Robert Cline

    Good God – How deep are you into this ???

  93. oreal.ly says

    June 5, 2011 at 4:47 am

    “it is only a matter of time”

    ok, so how much time?

    i’m not going to live forever.

    if you feel comfortable hyping smoke and profiting from selling to clueless domain speculators, then by all means go for the .co and sleep soundly if you can.

    there’s no shortage of fools to be found on the internet. it’s the ultimate environment for ponzi schemes, multi-level marketing and similar deception. the continued success of the companies running drop-catch auctions are a testament to this fact (hello halvarez).

    but the traffic is to .com and it always has been.

    advertisers, the ones who have given google its huge cash reserves, the ones who support the ppc system that has enabled some domainers to succeed, don’t buy “future traffic”. they buy existing traffic. and, by and large, .com is where they find it.

    how does one subsidise all those .co’s with no traffic, while we wait for .com to crumble?

  94. BrianWick says

    June 5, 2011 at 9:48 am

    @oreal.ly –
    We are not talking about common sense or reality here – we are talking about the .co nation dude.

    And what is wrong with selling something to someone they really do not need – no different than impulse items at the front of the checkout line at the food store.

  95. Joe says

    June 5, 2011 at 6:50 pm

    Today we will see what Overstock has been planning…

  96. Robert Cline says

    June 5, 2011 at 8:50 pm

    here is a cool site. it is a

    LLL site

    http://www.nxr.co/

  97. Jakbqwik says

    June 5, 2011 at 8:54 pm

    I’m more looking forward to what this “Social-TV-Network” is going to be (soc.tv)

  98. Damon says

    June 6, 2011 at 10:04 am

    People are quick to poo poo .co’s. I think that if I read one more line from an idiot stating “.com is king” I may have to hurt someone. .Com has been out for 20 years plus, it is the dominant TLD (however things change and every giant eventually falls).

    It is strange though, don’t you think, that Amazon purchased all of those .co domain names just recently. Other big companies are buying them up as url shorteners or buying up the nice keyword names.
    Big companies don’t just buy assets for no reason. Thought and strategy goes into decisions. Why are these companies all buying up .co’s? They see the potential.

    I think that many of these .com morons are going to be eating their own words in a few years time. Perhaps I am wrong, but please don’t compare .co to .me, .co or .mobi. Only a fool would compare apples to oranges.

    I have many .com’s, .net’s and around 80 .co’s. Some names include sermon.co, fileserver.co, outsourced.co, loud.co, nerds.co and even the raunchy torture.co. I have over 40 one word .co’s (even some nice numbers for the Asians) which I see as a great investment. My .co’s get many hits each day, most undeveloped and parked.

    The people that put down .co need to realise that the returns far outweigh the risk. My mate got texasholdem.co, two days later got offered $5,000. He declined. The last thing you want to do is kick yourself for not investing a small amount in case it does fire in the next few years.

    .Com is safe, .Co as an investment is risky at this stage, but it is looking like it is going to pay off for those with the good names.

    PS – in regards to co-opportunities.co… I would not touch that list with a ten foot pole. What was this person thinking? ICAAN disputes all over that list of crap. 🙁

    PPS – Please don’t post into forums replying with statements such as “.com is king”, or “.co is a con” or “just another .me”. Have your own thoughts and your own ideas. All you’re doing is regurgitating verbal garbage that other idiots post. That makes you the biggest idiot of all. Use your brains… please.

  99. Steph says

    June 6, 2011 at 1:44 pm

    This is awesome news. Glad I got i4x while it’s still early. I have a feeling .co has a bright future after all…

  100. Damon says

    June 7, 2011 at 3:46 am

    I think you’re right Steph. It’s still early days. There will be a few drops in July and later in the year, but the pick ups will outweigh. Investors in .CO will ahve to sit on their names and wait at least 5 years to see a good return (if it continues as strong as it is).
    .NET has something like 13 million names registered. If ,CO keeps on going and gains more momentum it will overtake .NET in 5 or so years.
    Now that’s a lot of ifs and buts, but that is a feasability. Investing is about risk and jumping on new ideas and opportunities. .CO has the potential to pay off big time. It just needs to keep the momentum and get its name out there globally.
    If registrars keep throwing the .CO icon and name around and consistently reinforce the name, it will catch on much faster.
    Also, people need to stop talking about the new TLD’s or extensions that are going to come out. I keep on seeing the same nonsense… “Everyone is going to forget about .CO”. Maybe it’s teh same idiot posting, but it seems more like the sheep affect.
    XXX is so limited as an extension. It’s sex industry. It’s hard enough flipping adult related .COM’s.
    Other proposed TLD’s that maybe coming out have very little value. All of them very specialized and very little potential in terms of variety for nice profit.
    Don’t hold your breath people. Strike while the iron is hot. Nothing like this is going to come out for many years to come. If you missed the opportunity, tough luck.
    Don’t whinge and complain on every forum you see is about .CO. The only people that do that are inexperienced, bitter that they did not get the names that they wanted or have too much time on their hands. Nobody is interested in your drivel… you sheep.

  101. Robert Cline says

    June 9, 2011 at 5:25 pm

    another thing is that

    .Co

    on the registrar Networksolutions is listed before .Com


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