The New gTLDs and SEO

Roland LaPlante wrote a piece on Circle ID about new gtlds and SEO. Roland works at Afilias and it is safe to say he is an advocate of the new gtlds with Afilias having a vested interest. There are readers who are trying their hand at developing a new gtld or two so this article may be helpful for those who have questions and concerns with regards to SEO. From the article: With the arrival … [Read more...]

Google Sees Its Search Share Slip and Yahoo Sees A Rise On Mozilla Deal

StatCounter reports that Google has seen its search share slip to its lowest level ever in the U.S. In the meantime Yahoo is being buoyed by their new deall with Mozilla that makes them the default search engine. NewsEveryday reported: Google search share has slipped to lowest ever in U.S. - 75.2 percent from 79.3 percent last year, according to an independent analytics firm. On the other … [Read more...]

Google’s Local Search Algorithm Is Rolling Out To UK, Canada, And Australia

Matt Southern wrote a piece on Search Engine Journal that Google will be expanding its local search to the UK,Canada and Australia. Back in August Search Engine Land called the local search update the Pigeon, Understanding the Pigeon Update At this time, Pigeon seems to only impact local search queries made in English within the United States. At first sight, Pigeon seems to give preference to … [Read more...]

Following The Adwords Money Trail

Eric Van Buskirk wrote an article on Search Engine Journal which detailed his data analysis of where advertisers spend their money on Google Adwords. A pretty interesting look at sectors and prices paid in certain niches. From the article: There is an abundance of pieces written about uber expensive Google AdWords phrases: the top 10 or 100 most expensive, for example. However, little to no … [Read more...]

Yahoo Share grows from 9.6 percent to 29.4 percent in two weeks

Search Engine Land reported that Yahoo has seen a big jump in its share of the search market. The deal made in November to replace Google as the default search engine in Firefox 34 has led to a big jump in percentage points. From the article: Last month Yahoo announced that it was replacing Google as the default search engine in the next/latest version of Firefox: Firefox 34. That position is … [Read more...]

Firefox will soon offer one-click buttons for all your search engines

Venture Beat posted a story about Firefox unveiling a one click button solution for all your search engines. In the future release, when you type a search term into the Firefox search box, you will get a list of reorganized search suggestions from the default search provider. Better yet, a new array of buttons below these suggestions will let you pick which search engine you want to send the … [Read more...]

Google Organic Click Rates – A Case Study

Philip Petrescu posted an interesting article on Moz.com that is worth checking out for those who build out websites and are looking for more organic traffic. It is a long article as Petrescu goes into great detail on his case study. The summary is below: So I started searching for a way to find out how much organic traffic I could get for ranking on the top positions in Google. But I faced a … [Read more...]