The Domain King Rick Schwartz Launches

In a press release issued today Rick Schwartz announced the launch of which allows “CEOs and marketing executives of small, medium and large companies with growth ambitions to get a to get a million dollar website domain name” without the high price tag or capital layout of category defining domain names frequently reported sold in today’s secondary market. ”

Its actually a great idea.  We have several of these types of deals in the works and also have had success with leasing domains with the option to purchase them which works very well for company’s that don’t have the funds on hand to purchase the domain name.

Here is the rest of the press release:

“Internet entrepreneur Rick Schwartz, President and Co-Founder of and, host of the well-known annual conference for domain investors, T.R.A.F.F.I.C., has a joint venture proposal for the world’s business community.

“One look at the sales charts published by DNJournal can confirm that generic and brandable website domain names such as,, or – among over 1000 similarly valuable domains available- could sell in the secondary market for millions of dollars, but have been set aside for free use or to lease to qualifying companies.

“True to his theme of embracing premium generic “.com” website domain names, Mr. Schwartz is making the announcement using new platform The new platform will guide companies wanting to differentiate their brand online to secure a premium generic “.com” website domain name with zero up-front capital cost as a member of the eRealEstate Family of Websites through a joint venture or a leasing arrangement.

Member companies apply for a profit-sharing joint venture with to use their chosen domain name with no cost and no risk, and if selected receive the exclusive right to use and develop the premium domain name of their choice in exchange for a domain partnership deal based on pay-per-lead, pay-per-sale, pay-per-call, and/or percentage equity stake. Domain name lease agreements for an affordable monthly fee are also available.

“After only 18 domain name sales in 18 years, totaling over ten million dollars, including transactions that received international news such as sold to media company CNN for $750,000, for $1.3 million, for $3 million + royalties, and for $4 million plus stock, Rick Schwartz claims that selling domain names for cash is not a part of his company’s continued business model with a portfolio of thousands of valuable domains.”

“I started in this business in 1995 with a 20 year plan, and we are now in the final phases,” says Schwartz. He continues: “Our business does not have the resources, time, or infrastructure necessary to actively go into all of the business industries for which we own domain names receiving traffic, generating over 100,000 potential customers every day. In fact, we never planned to do so. Instead, today we lease our domain names or joint venture with companies to develop them into website businesses, and then receive a fair percentage of our partners’ increased profits.”

Over 3,000,000 consumers per month visit the eRealEstate Family of Websites, an alliance of independent websites including some of the most popular category-defining destination website domain names in the world- such as,,,,,,, and many more, all operated by domain lessees, joint venture partners and other agreements.

The eRealEstate Family of Websites, and principals, are proud to have been featured in respected news and media outlets such as: CNN, MSNBC, USA Today, Wall Street Journal, International Herald-Tribune, Chicago Tribune, Los Angeles Times, New York Times, Miami Herald, San Francisco Chronicle, Palm Beach Post, AOL Money, TechCrunch, Yahoo Finance, Huffington Post, and Newsweek.

For additional information on the marketing, branding, credibility, memorability, and business growth benefits of operating a business online from a premium generic “.com” domain name such as those we offer are encouraged to review the information and list of category defining domain names provided at and apply while opportunities are still available. services will also be available to domain investors that have category defining domain names and others of obvious great value. Great domains with low earnings on PPC can increase domain investor payouts by large multiples with just our standard $1500/month annual lease. The cost of which is still just a fraction of a full running brick and mortar store capable of attracting mostly customers from a very specific and small geographic area compared to a worldwide presence with unlimited expansion capabilities. does not accept .net, .org or any country specific domain names as well as any other extension. .Com only!

Soft launch in progress now with the official opening on Saturday December 1, 2012.

We wish Rick the best of luck with this new venture.


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