We posted about the domain name Earpods.com and how Apple failed to secure the domain prior to the last Apple event where the product was publicly announced last week.
Now BusinessInsider.com has picked up on the story (unfortunately without giving us any credit) and is talking about a $2 Million dollars purchase price for the domain.
“Want to feel super jealous of someone who struck gold with a super lucky domain name purchase? is how the article starts.
“”How much would it go for?
Hard to say, but Apple has paid anywhere from $1 million to $10 million for domains it needs. It paid $4.5 million for iCloud.com. In a completely unscientific, unsourced discussion in our newsroom, we decided the EarPods.com client is going to walk away with at least a few hundred thousand dollars. The DNSR guy thinks $2 million.”