Namejet.com Opens Up Affiliate Program

Namejet.com affiliate program which has been in Beta testing for the past month is now opened.

The program pays 10% of the Gross selling price of the domain on NameJet.com to the affiliate which sent the customer to Namejet.com.

The affiliate program places a cookie on the customer’s browser and gives the affiliate credit for 90 Days out on New Customer Referrals, meaning a someone who was not a customer of Namejet.com before the referral, and 1 Day on Existing Customer Referral, someone who was already a Namejet.com customer but clicked on the link.

The affiliate program is being managed by Essociate.com Affiliate Network.

Evan Horowitz of Essociate.com said:

“”The performance of the NameJet affiliate program during Beta has been phenomenal and opens real possibilities to extend beyond domainer traffic sources and into the realm of competing affiliate offers for other publishers to monetize their sites with including  hosting companies, B2B enterprises; Really any site with traffic should try the program.”

To sign up for the program please visit essociate.com.

Each application will be manually reviewed and not everyone will be accepted.

Comments

  1. Back in the real World says

    “and 1 Day on Existing Customer Referral”

    So the referal clicks through, places a backorder that has 9 days to auction, the domain goes to auction after a week and a half, the referal wins the auction and you get paid for that one day when they backordered not the guy who has the 90 day cookie placed before you.

    Right?

  2. says

    The way it should (and probably does work) is whichever cookie is on the computer when the person places a bid should award the affiliate that domain’s bid. A new click on an affiliate link should override the cookie if there is one from a previous click.

  3. UDRP Major Malfunction says

    Yeah…..that one day thing sucks.

    That was intentional, obviously, to keep commissions from being had by the referrer.

    The rest seems fine as long as they are not skimming like every other damn affiliate program on the net besides Amazon.com .

    I can’t stand affiliate programs because of this reason.

  4. Innocuous says

    I did affiliates in the late 90s and early 00s. Never again. Newspapers, magazines, and TV don’t advertise a product, and then base how much they’ll get paid for that advertisement on the sales of the advertiser.

    I have no idea how affiliate-type advertising became a good idea for websites, other than that many website owners are desperate for any sort of income. And then, after they try affiliates for awhile, the majority are still desperate.

    It’s good for the advertiser, though.

  5. Michael H. Berkens says

    Shane

    Unless your blog reaches outside the normal domainer channels I agree your not going to find a new user and therefore its cookie wars.

  6. Back in the real World says

    Ok I will write this again, hopefully better, to try and get clarification:

    I am on thedomains.com on monday and click through to namejet where I see AAA.Com but dont bid, however I have picked up the 90 day cookie.

    On tuesday I look at domainshanes list and see BBB.com and place my backorder on namejet, the auction is on thursday. I have picked up the one day cookie.

    On Wednesday I go back to namejet and backorder AAA.com which auctions thursday too.

    On Thursday at auction I bid on both until I win both.

    In theory MHB gets the 10% of AAA and Shane gets the 10% of BBB.

    This is correct right? As long as the backorder is placed with the one day cookie shane gets the 10% even though the auction takes place, with further bids from me, on Thursday.

  7. says

    Hi Everyone!

    What a great time for site monetization- NameJet is a product that sells and sells sells! So, if you are worried about who’s going to get which cookie- do not fret.

    Here’s why: there is a great benefit for all when multiple affiliates can refer the same buyer and get paid. Multiple blog owners will inevitably identify varying inventory- so the sale referrers will all get paid even though there is one customer. This is super fair because the order referrer is the source of the revenue. Secondly, Essociate does not rely solely on cookies for our patented affiliate system tracking. Rather, a combination of hard-coded variables is employed along with other proprietary means.

    Regarding the 90 day commissions for New account referrals: there have been new buyers referred during the Beta — so we know the rabbit is in the hat there so to speak. Try adding some calls to action and associated content that will funnel Biz Opp and Alternate Investment leads — the leads are out there whether they are buyers that are diversifying from stocks/finance or those looking to work at home etc.. In this regard, Essociate will be releasing a series of affiliate creative targeting these New/crossover buyers.

    Again, it is a great day in monetization when a powerhouse invites qualified partners/affiliates to share in revenues. Commissions climb into the $xxx – $x,xxx per order range regularly — hence, why Shane wants everyone to disregard this announcement and return back to their normal course of business. :-)

    This is a tremendous opportunity to earn revenue consistently with a product that turns over daily, and we look forward to great success for all concerned.

    Take Care,
    Evan

  8. says

    Shane,

    What you do on your blog has no bearing on what I do on mine. My posts are scheduled each morning. That schedule has nothing to do with yours and I don’t consider you a threat. Our lists are nothing alike so I’m not swiping your cookies, I’m earning my own.

    As already stated, I was doing this years before you and only recently took advantage of the affiliate programs that are now available.

    I’m not out to get you Shane but you seem to have an entitled attitude like you invented the domain affiliate wheel or something. Relax.

    -Bill Eisenmann

  9. says

    Hi Back in the real world, The last referrer of the placed Order gets the credit.

    Also, we just want to clarify that the program is still in Beta. NameJet is expanding the Beta now and intends to go full scale open for all soon….

  10. Innocuous says

    Evan, if you’re paying out so much, why don’t you just advertise on a paid basis and not commissions? Seems to me, it would be way cheaper to pay someone the going CPM rate for an ad, if indeed you are paying out so much in commissions.

  11. Domainersarefunny says

    So Evan this post is not true, Michael posted its open and its not ? Thanks for wasting our time.

    Kudos to Bill for the comment of the year. So true.

  12. says

    Hi Innocuous,

    Our philosophy since our beginning in 1999 has been Performance-Based. We provide the platform for media buyers to convert their talents into revenue, rather than butting heads with them.

    Best,
    Evan

  13. says

    Hi Domainersarefunny,

    It is a bit of semantics. Yes, the program is open and new accounts are being approved; however, it is still Beta right now so some applications may be wait-listed.

    Best,
    Evan

  14. Deano says

    Cool program Evan, 10 % is the max ?

    Bill good on you for not taking that bs, and where are the disclosures on some blogs that they are affiliate links or their own names, the footer does not count. Each post should identify own names and that all names are links.

  15. Innocuous says

    Evan,

    I built my first ‘real’ site in ’96, and as I said in an earlier post, I started experimenting with ‘performance-based’ advertising in the late 90s. It may work well (or not) for a very small percentage of sites. But since the early ’00s I switched to CPM advertising only, which is the way it works in all other forms of advertising media. The price of the ad is determined by the audience, not performance. (I was paying $18,000 per month for a full-page ad in BYTE magazine during the early 90s.)

    Even though rates are much lower now than the typical $20 CPM back in the early 00s, the millions of monthly page views I get at my sites now, make up for it.

    Anyway, performance-based advertising does seem to be the most risk-free way to go… for the advertiser. So I can understand why that’s been your philosophy for so long.

  16. domainer says

    what is not mentioned so far, that this will lead to further price increases in a very steep manner on many domains as some will be actively spamming the hell out of potential end-users now instead of risking their own funds to compete. way more comptition as end-users will be much harder to win over

  17. says

    @domainer,

    I believe that would be against the TOS of the affiliate programs and would be easy enough to track if someone complained. Evan could probably speak to that.

    BTW, Thanks Deano and DomainersAreFunny for your support.

  18. Deano says

    Domainer how would that be spam ? These links would be on highly trafficked blogs and websites.

    Evan since links only take up to the backorder how do you give credit in the private auction?

  19. domainer says

    ^^even now many receive mails from people who sell domains they do not own, now they will have the legit opportunity to offer their ‘services’ to facilitate ownage of teh domain

  20. says

    Evan – where is there a page that has the full program terms? And what is this patented non-cookie system? It looks like the cookies that get dropped on a clickthrough are session based or one hour. Where is the 1 day cookie?

  21. says

    Forgot to add on my last question, is there any return actions or only one action? Meaning a person clicks through, bids on a domain. An hour later they manually return to Namejet and bid on a second domain. Is the 2nd action still associate to the affiliate ID as the first action would be?

  22. says

    Hi TheDomains Fans!

    Okay, let’s try to get these questions addressed- here we go:

    Deano: “Evan since links only take up to the backorder how do you give credit in the private auction?” Hi Deano, not to worry, the assignment of the referral to the order referrer is tagged to the order throughout the entire commerce process, including if there would be a need for an auction to be re-run due to a failed payment. Everything is databased for posterity, so if the referral is also a New client- the data is there to make sure commissions are reported for the duration of the 90 days allotted for New account referrals.

    Anticareer:
    “Evan – where is there a page that has the full program terms? And what is this patented non-cookie system? It looks like the cookies that get dropped on a clickthrough are session based or one hour. Where is the 1 day cookie?

    Forgot to add on my last question, is there any return actions or only one action? Meaning a person clicks through, bids on a domain. An hour later they manually return to Namejet and bid on a second domain. Is the 2nd action still associate to the affiliate ID as the first action would be?”

    Hi Anticareer, thanks for the questions and as of now the NameJet affiliate program terms are inclusive of the standard Essociate terms @ http://essociate.com/terms plus the payout spec’s (New referrals 10%, paid for 90 days; Existing referrals 10%, paid for 24 hours) — time counts from the Order placement. Full dedicated NameJet affiliate program terms are forthcoming.

    The patented system has been developed by us in-house for more than a decade now. You can read the patent, which speaks for itself, at http://essociate.com/patents/US6804660.pdf when you have a moment.

    Yes, you collect commissions on multiple actions from the same referral. We just tested the cookie that helps track return visitors and it was set at 1 Day, not 1 hour. Please send a screen grab if possible to evan@essociate.com so I can look further into this question. Otherwise, for repeat orders, the cookie would not be necessary to continue reporting as the customer is already tagged to the referrer in the database at that point.

    Thanks for the chance to address your questions as we roll out the program and please keep them coming.

    Best,
    Evan

  23. says

    I had a chance to try the program already, and it seems like it works fine so far. I’ve already had a couple of commissions come through.

    It’s an interesting model – since a person needs to click through from your website, and then place an initial bid, and then ultimately win the competitive auction. If a person just bids, but doesn’t win the auction, then you get nothing. However, if someone clicks through and then wins an auction for $1000, your commission would be $100, which is not bad.

    Evan – it would be nice if you could convince SnapNames to run their affiliate program with similar terms. 5% for existing customers seems kind of low honestly.

  24. Bernard says

    To evan :

    Ok, I could not figure out of these comments the answer of this very simple but important question:

    In case of an existing customer and the +1 day cookie, suppose this customer follows a affiliate link on day 1, but due to the entire auctionning process, he ends up buying the domain, let’s say, 13 days later, will I get a commission ?

    Or should the buying limit be in the 1 day limit ?

  25. says

    Hi Bernard,

    Thanks for your question- you get credit in the case you described. The affiliate credit is established at the point of order rather than the closing date of the transaction.

    Best,
    Evan

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