Airline.com Sells For $125K

2012 January 26
by Michael H. Berkens

DomainHoldings.com has just brokered the sale of the domain Airline.com for $125,000. The seller appears to be Airline Information Research Inc, a North Carolina based company who also owns and operates AirlineInfo.com. The new owner is listed as Intercontinental Domain Inc. We would like to congratulate all parties involved in this sale.

11 Responses leave one →
  1. 2012 January 26

    amazing domain at a very low price, IMO

  2. 2012 January 26
    Ron permalink

    Price seems very low, but I am guessing the plural would have fetched more dollars.

  3. 2012 January 26

    I have to say Owen Frager may be on to something with his recent posts about companies going after Truncated domains. This domain gives the company a nice, short, clean web address compared to their old one, which actually wasn’t too bad but Airline.com is better.

  4. 2012 January 26

    Very cheap.

  5. 2012 January 26

    Agree with above comments, you would have thought that domain could have fetched a much higher price. Agree also though that the plural is better.

  6. 2012 January 26

    seems cheap
    great domain for a travel booking site

  7. 2012 January 26
    Rich permalink

    i AGREE…really cheap

  8. 2012 January 27

    I think the price was very much in line with the value. No one is searching for “airline” when trying to book a flight. Exact match is 22,000 (not spectacular) and look at who you’re competing with for first page ranking on Google. Get ready to spend $30K a month on SEO to have a shot of cracking the top 5.

    This domain gets less than 20,000 uniques a month for sure. But let’s say it had 20,000 uniques and was doing a CPM of $150 (which again is wildly high).

    http://siteanalytics.compete.com/airline.com/

    The monthly revenue would be $3K a month.

    Travel revenue is driven by hotel bookings and car rentals, not flights. I wish it weren’t the case, we own OrlandoFlights.com and I’d happily take $50K for it. It appraises for half of what Airline.com does. We’re moving out of travel, money can be made for sure but it’s a grind.

    IMO, whoever got $125K for this domain @ DH did a good job.

    There’s potential for this domain for sure, but it could be a total money pit and serious SEO battle.

  9. 2012 January 27

    @Tier 1: Good point about the way travel revenue is driven by hotels/cars rather than flights. That may explain why I’ve never had any approaches for 2 domains I own which I still think are pretty decent, namely ExpressFlights.com and PickAFlight.com.

  10. 2012 January 27

    Really very cheap for such a high quality .com domain

  11. 2012 January 27

    Have to agree with Tier1 development as even .com development requires serious seo work to get ranking under favorable search terms even if you have a seemingly golden domain. Sounds like airline.com will have that issue if they are going to be using it to sell tickets.

    I bought airplaneticket.me with the same thinking, but its not high up on my development list.

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