How A Group Buying Site With A Valuation Over $1 Billion, Bought Its Domain for Just $250K: Groupon.com

2010 July 26
by Michael H. Berkens

If your not familiar with Groupon.com, its a group buying site that sends “you coupons, discount and deals” from merchants.

Its one of the group buying sites that the domain blog Fusible.com often writes about.

TechCrunch.com,  back in April of this year declared the company had a valuation of $1.35 Billion dollars.

Today a blog, Mixergy.com, published an interview with Andrew Mason of Groupon.com who told the story of how it acquired the domain name Groupon.com for just $250,000, long after the service had already started on the net using the URL, Groupon.ThePoint.com.

The blog has a the full interview and some video which you should check out, as its an interesting read.

13 Responses leave one →
  1. 2010 July 26

    No hat tip?

  2. 2010 July 26
    Jeff permalink

    over a billion dollars? wow

  3. 2010 July 26

    Funny how $250k seems like a deal now but seriously how much would any of you have paid for groupon.com. If I saw a headline groupon.com sold for $250k I would have that, “why?”

  4. 2010 July 26

    Valuate has it at $2300 and i think it is way overvalued at that.
    i got a $900 membership at the Y from groupon last month for $120.
    do you think bidnessmen will ever realize that domain names mean something?

  5. 2010 July 26
    Aggro permalink

    Surprised they didnt go for the UDRP on the grounds of bad faith once seller agreed to sell – given buyer has TM on the term (dont ask)

  6. 2010 July 26

    According to the buyer’s story, the buyer registered the trademark name to motivate the seller to sell the name.

  7. 2010 July 26
    webworker permalink

    “According to the buyer’s story, the buyer registered the trademark name to motivate the seller to sell the name.”

    This bothers me. You know, sometimes I think I don’t have enough money to participate in domaining, even though I love it. Just read the link and I got a bad feeling about they way then went about this.

    Good people, get TMs and SMs on your names and ideas lest a startup or big money corp elbow your small business and your dreams onto the freeway. Put a website up as soon as you can and get content up. I’m just making notes to myself, I can already see where this is starting to go based on this example, if I’m understanding it correctly.

  8. 2010 July 26

    Does not even serve my city.

    Coupons dot com can follow this business model

  9. 2010 July 27
    Shit permalink

    What the fck… Groupon.com for $250,000!!! I will pay 500 for this… I don’t know why fake news are spreading….

  10. 2010 July 27

    wow…email coupons. Do I have a story to tell that I can’t tell without embarrassing a few friends and myself. Start at 1995. Saving it all for the tell-all book!

  11. 2010 July 27

    I’m sure the domain was actually listed for $1M, but that particular day there was a 75% off sale.

  12. 2010 July 27

    Hate the name. Groupon is too close to Tampon to my ears….

  13. 2010 July 28

    Groupon, or Jade 999. GmbH (Germany), actually picked up groupon.se at Sedo for 10000 EUR 2010-06-11 too :)

    I was surprised that they didn’t go through the .SE ADR process to get it instead.

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