Can The Former President Of Monster.com Save The .Jobs Extension (Yes It Already Exists)

2010 March 3
by Michael H. Berkens

Bill Warren the former President of  Monster.com, has big plans for the .jobs extension.

No this is not one the new proposed gTLD’s.

The extension already exists.

Employ Media LLC was granted the right to manage the .job registry all the way back in April of 2005.

You can currently register a .jobs domain for $120 at Godaddy.

Warren hopes to launch the DirectEmployers Association, a group formed by more than 500 large companies. Warren is executive director.

The association’s plan calls for companies to list its job openings using the “.jobs” extension.

AT&T  is currently listing its job opening at ATT.jobs.

DirectEmployers’ software will automatically code such listings to make them easily searchable by city or occupation.

The association also will sort the listings in as many as 30,000 regional “.job” web addresses it hopes to begin rolling out in March, such as “atlanta.jobs“.

The group hopes to add thousands of occupational domain names, such as “engineer.jobs“, later this year.

Companies that belong to the association pay a $15,000 annual membership fee and will receive prominent placement on the “.jobs” websites.

Of course the .jobs sites are going to have to compete with sites like Monster.com and careerbuilder.com.

However you have to admit if Mr. Warren can get the big boys to go with the program Geo based, professional based and corporate based .jobs site do make some sense

So what do you think can Mr Warren’s plan save the .jobs extension?

10 Responses leave one →
  1. 2010 March 3

    As usual, doing it for personal gains$$$$

  2. 2010 March 3

    Good move by both sides. Just one of the ways that new gTLDs can succeed – by teaming up with existing powers in a niche space.

  3. 2010 March 3

    I can’t believe you failed to mention rim.jobs. :)

  4. 2010 March 3

    I’d rather spend $15k on a nice dot COM any day of the year

  5. 2010 March 3

    .jobs makes sense as a tld and it obviously does need a new approach to make it truly viable on the internet. I have a large, quality jobs collection which I’ve been assembling for years and personally believe jobs/career is a good space to be in.

    The proposed Geo.jobs is a pretty clean, logical domain. Whether or not Fortune 500 get on board, who knows. Will take some doing. Jobs domains are definitely good for development.

  6. 2010 March 4

    .

    .jobs is a very niche market TLD in these days of heavy job loss worldwide… :(

    .

  7. 2010 March 4

    .

    probably it’s due to the fact that I don’t own nor sell .tv or .jobs or .name or similar domains… but I really don’t see the advantage to buy them

    in my opinion, a domain like cnn.com always is better than a cnn.tv …or, there is anyone in the world who doesn’t know that cnn is a TV network? :)

    .

  8. 2010 March 5

    .

    the only interesting domain of this kind could be Steve.Jobs but it’s already taken

    http://whois.domaintools.com/steve.jobs

    .

  9. 2010 March 5

    .

    the only interesting domain of this kind could be Steve.Jobs but it’s already taken

    .

  10. 2010 March 5
    MHB permalink

    Interesting whois record on steve.jobs

    Domain Name: STEVE.JOBS
    Registrar: EMPLOY MEDIA LLC
    Whois Server: not defined
    Referral URL: http://www.employmedia.com
    Name Server: No nameserver
    Status: PENDING-CREATE
    Updated Date: 23-feb-2006
    Creation Date: 23-feb-2006
    Expiration Date: 23-feb-2016

    Status of pending-create don’t think I have ever heard of that one and the domain is 4 years old.

    No servers.

    I wonder if the owner has had to pay 4 years of registration and renewal fees on this and can’t use it.

    This actually would go to my post yesterday about “trademark” rights running to the right of the dot or not

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