Here’s A Company That “Get’s It”: 1-800Contacts.com

2009 October 11
by Michael H. Berkens

We often, cite and generally ridicule large company’s that just don’t get the domain space.

So we have to give props when we find companies that “Get It”,  as we say in the domain world.

Take the case of 1800contacts.com.

Of course they own the other possible typos of 1-800Contacts.com, 800Contacts.com, 1800Contact.com and 1-800Contacts.com,  but what’s gets them into the “Get It” ranking, is that they also own the category killers; Contacts.com, Glasses.com and ContactLenses.com

That makes quite the trifecta.

All the domains go to the 1-800contacts.com site and Compete.com ranks the site as getting over 400,000 visitors a month and Alexa ranks it as the 36,000 most visited site on the net.

Nice work.

Together 1-contacts.com is

7 Responses leave one →
  1. 2009 October 11

    .

    you missed the news about insure.com sold for $16 million

    http://www.techcrunch.com/2009/10/09/insure-com-sells-for-16-million/

    .

  2. 2009 October 11
    MHB permalink

    100

    I didn’t miss it.

    It was covered by plenty of domain blogs and other sources.

    I try not to repeat stories that are already out there

  3. 2009 October 11

    .

    MHB

    but, things like this, happen one time per decade… it’s like the “end of the world in 2012″… it will happen just ONE time, so, if you’ll miss the news, you’ll not have a second chance to post it… :-)

    .

  4. 2009 October 11
    MHB permalink

    100

    Elliot released the story on insure.com and did a great job covering it.

    Once a story hits the domaining.com wire, I do not cover it again unless I have a new take or slant on the story.

    I simply choose to let the originator of the story get the full attention their story deserves.

  5. 2009 October 11

    MHB,

    I have 2 contact lens names so you peeked my interest
    to check out their site.

    Under the careers section, this is what is posted:
    ” 1Reason to Come 800 to Stay ”

    Brilliant I thought, just Brilliant.
    Something Owen would come up with !!

    Thanks MHB,
    Ed – Michigan

  6. 2009 October 12

    I think this is the business That JoeE (Joe Elkind) sold before he got into the adult business with John Bennett back in 1996. Which would explain them owning all the variables.

  7. 2009 October 12

    Another examples are
    1800flowers

    and 1800dentists

    and can be said for 1800doctors

Leave a Reply

Note: You can use basic XHTML in your comments. Your email address will never be published.

Subscribe to this comment feed via RSS

Please copy the string VFzkbD to the field below: