Thank God August Is Over
2009 September 9
As long time domainers know, August has traditionally been the worst month for traffic and revenue for parked page and this year was no exception.
The dog days of summer run from middle of July to after labor day, with the middle of August until after Labor day being the worst.
We already noticed yesterday revenue on some of domain were up over 40% from just a couple of weeks ago.
We look forward to rolling into fall and the traditionally strong 4th quarter.
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August is traditionally the best time to buy stocks too because prices and trading are so stagnant.
The same is true with developed pages as well. Back when I had a few hundred developed sites my advertisers would always complain in August.
I, though, actually notice improvement in late August every year, however, ever domain portfolio is different.
btw…..today is the day, 9-9-09, for the new Yahoo payout structure to kick in…..so anyone on a Yahoo feed should notice some kind of earnings movement.
Supposedly……bad traffic will get paid less, good will get paid more, but have you ever seen an update from Y or G where anyone got paid more? Not me.
Johnny
This new quality score by Yahoo is suppose to take effect any day, actually every day but I have not gotten confirmation from any parking partner of Yahoo that it has in fact gone into effect.
I do not believe ANYONE is going to get paid more under once this system is in effect, just crap traffic is going to get killed.
MHB quote
“I do not believe ANYONE is going to get paid more under once this system is in effect, just crap traffic is going to get killed.”
I totally agree.
All of the search engine companies need to show more revenue and profit to make Wall St. happy.
I believe it will come out of our pocket.
And, I thought it couldn’t get worse.
I was told by Donny at Parked that 9-9-09 was the official day of the launch.
Johnny
What Did Donny from Parked tell you to expect from the rollout of the new quality scores?
I have a question to anyone who can answer. If buying a name via Sedo and that name has whois protection. How do I the buyer know that the seller is actually who they say they are? And how do I know that it is a legitimate sale? How does sedo even know who infact owns that name if there is whois privacy?
Samir,
In order to add a domain with privacy to your Sedo account, Sedo sends an email to the cloaked email address asking for confirmation. That’s how they verify.
This is moot though since Sedo doesn’t pay the seller until the domain is in your name etc.
Thanks Tony. Yes I figured since sedo takes possession of the name before giving me access to an account they put it in I thought it would be fine.
Mike……paraphrasing here…….he said that when the TQ system was initially launched, he expected that, for example, a person that would earn $1 for a particular click with a TQ score of 10 would translate into .50 cents for another person with a TQ score of 5, for the same exact click. However, that was not the case. The person with a 5 would get .70 cents, or something similar.
Now, with the new TQ system being launched today, a person with a 5 will get paid much less and a person with a 10 should hold steady, or see an increase. Now, he was paraphrasing Yahoo, keep in mind, so nothing was “written”on paper, as far as I know.
Basically, from what it sounded like to me, is that Yahoo was whitewashing 5 traffic with 10 traffic to increase the overall income Yahoo would gain. Google does this too as most of us know. I think that may have tarnished Yahoo’s image somewhat as they sent sub-par traffic to advertisers and suffered some consequences from the overreaching, and now they are going for quality and basically paying out so low for poor traffic and even foreign traffic from some places just to get that traffic to leave or or be sent over to Yahoo for almost nothing.
Johnny
My understanding is that each parking company is also going to get a quality score from Yahoo and therefore your results may in part depend on which parking company you use.
Johnny,
“Basically, from what it sounded like to me, is that Yahoo was whitewashing 5 traffic with 10 traffic to increase the overall income Yahoo would gain.”
I don’t think that would make sense? The income would still be the same. They’d give less to the TQ 10 guy, more to TQ 5 guy. Now if they give less to TQ 5 guy, and give more to TQ 10, they are still in same position.
I think to be truly honest, what will happen is that TQ 5 person will make less, TQ 10 will stay the same. It would be completely against all their contracts and terms if they wouldn’t be already giving the TQ 10 partners the maximum advertiser bid. That’d open them to huge class action lawsuits. That would mean that Parked and all other Yahoo based parking companies were not being paid what they were supposed to all along.
Matt…..I could go on, but it has been well known in the industry that whitewashing of poor traffic with good traffic brings in more money overall. There is more poor traffic than good traffic so you mix, for example, 1/3 good traffic with 2/3 poor traffic and still charge the same rate for all of it, then you make more money overall.
This has been going on for years and years.