Skenzo.com: The first 4 days under Yahoo: Our results are in

2008 March 6
by MHB

So we now have our stats for the first 4 days since Skenzo switched to the Yahoo feed from the Ask.com/Google feed.

So here is what we found. Overall our revenue dropped 10%.

Many domains did much worse and many others did much better.

Comparing the revenue for the Monday, before the change, with the revenue for the Monday after the change, we found that domains accounting for 60% of the revenue before the change, did worse. 40% of the domains that accounted for the revenue before the change did much better.

So for us we are looking at this as a positive.

We have moved the domains that performed  worse after the changeover to a another Google Partner and we are leaving  the domains that have performed better since the changeover with Skenzo.

So as always you have to analyze your portfolio, keep a close eye on performance and adjust as circumstances dictate.

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3 Responses leave one →
  1. 2008 March 6

    Much appreciate the info & insight.

    If you’ve got it, what was the overall % increase you saw on the 40% of your portfolio which did better?

    And what was the overall % decrease on the 60% that did worse?

  2. 2008 March 6
    admin permalink

    Steve

    As I said we were only down 10% overall, so the 40% that did better, did well enough to make up for the 60% that went down, less 10%

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